Upgrade of Visit Wexford marketing assets - website upgrade, social media review and new multilingual branded marketing stand
Visit Wexford Tourism Ltd
Visit Wexford Tourism CLG is seeking to engage a suitably qualified and experienced individual/company to review and enhance Visit Wexford's digital ecosystem and visitor-facing digital presence. The required services include: 1. A review of Visit Wexford's digital ecosystem, including social media platforms, communications tools, media platforms, website tools, data tracking and analytics. This will include establishing a cost-effective dashboard, baseline KPIs, and updated branding guidelines aligned with the Wexford Destination and Experience Development Plan. The current logo will not change. 2. An upgrade of the Visit Wexford website, including a refreshed mobile-first design, improved navigation, enhanced visitor content, itinerary planning, interactive maps, AI-based visitor supports, sustainable tourism messaging, lead-generation functionality for local tourism and hospitality businesses, hosting and domain management, and future-proofed technology. 3. A multilingual branded marketing stand with interchangeable panels for key markets, including Great Britain, France, Spain and Germany.
DeadlineThe time limit for receipt of tenders was 2026-05-26. The procurement was published on 2026-05-05.
Who? What?- โข Advertising and marketing services โบ Marketing services
- โข Provider services โบ World wide web (www) site design services
- โข Aฯฯฮนฮบฮฎ โบ ฮฯฯฮตฮนฮฟฯ ฮคฮฟฮผฮญฮฑฯ ฮฮธฮทฮฝฯฮฝ
- โข Eastern and Midland โบ Dublin
- โข Southern โบ South-East
Procurement history
| Date | Document |
|---|---|
| 2026-05-05 | Contract notice |
Contract notice (2026-05-05)
Object
Scope of the procurement
Title: Upgrade of Visit Wexford marketing assets - website upgrade, social media review and new multilingual branded marketing stand
Short description:
Type of contract: Services
Products/services: World wide web (www) site design services ๐ฆ
Estimated value excluding VAT: 80 000 EUR ๐ฐ
Description
Internal identifier:
Quantity: 1
This procurement is also suitable for small and medium-sized enterprises (SMEs) โ
Additional products/services: Marketing services ๐ฆ
Aim of strategic procurement: Innovative purchase
Innovation procurement: The procured works, supplies, or services entail product innovation
Country: Ireland ๐ฎ๐ช
Place of performance: South-East ๐๏ธ
Duration: 12 months
Title
Lot Identification Number:
Procedure
Type of procedure
Open procedure โ
Legal basis: Other
Administrative information
Time limit for receipt of tenders or requests to participate: 2026-05-26 16:00:00 ๐
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 365 days
Tendering terms
Tenderers may submit more than one tender
Deadline for requesting additional information: 2026-05-19 16:00:00 ๐
Contracting authority
Name and addresses
Name: Visit Wexford Tourism Ltd
National registration number:
Postal address: c/o County Hall
Carricklawn
Postal code: Y35 WY93
Postal town: Wexford
Region: South-East ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: billy.byrne@wexfordcoco.ie ๐ง
Phone: 0539196000 ๐
URL: http://www.visitwexford.ie ๐
Address of the buyer profile: http://www.visitwexford.ie ๐
Type of the contracting authority
Body governed by public law
Buyer contracting type: The buyer is a contracting entity
Main activity
Economic and financial affairs
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=8054712 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=8054712 ๐
EU funds programme: European Agricultural Fund for Rural Development (EAFRD) (2021/2027)
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number:
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Same as: Review body
Source: OJS 2026/S 088-314539 (2026-05-05)
Object
Scope of the procurement
Title: Upgrade of Visit Wexford marketing assets - website upgrade, social media review and new multilingual branded marketing stand
Short description:
Visit Wexford Tourism CLG is seeking to engage a suitably qualified and experienced individual/company to review and enhance Visit Wexford's digital ecosystem and visitor-facing digital presence. The required services include: 1. A review of Visit Wexford's digital ecosystem, including social media platforms, communications tools, media platforms, website tools, data tracking and analytics. This will include establishing a cost-effective dashboard, baseline KPIs, and updated branding guidelines aligned with the Wexford Destination and Experience Development Plan. The current logo will not change. 2. An upgrade of the Visit Wexford website, including a refreshed mobile-first design, improved navigation, enhanced visitor content, itinerary planning, interactive maps, AI-based visitor supports, sustainable tourism messaging, lead-generation functionality for local tourism and hospitality businesses, hosting and domain management, and future-proofed technology. 3. A multilingual branded marketing stand with interchangeable panels for key markets, including Great Britain, France, Spain and Germany.
Show more
Products/services: World wide web (www) site design services ๐ฆ
Estimated value excluding VAT: 80 000 EUR ๐ฐ
Description
Internal identifier:
0
Quantity: 1
This procurement is also suitable for small and medium-sized enterprises (SMEs) โ
Additional products/services: Marketing services ๐ฆ
Aim of strategic procurement: Innovative purchase
This procurement is designed to deliver an innovative, sustainable digital and physical marketing solution for Visit Wexford.
The contract includes a comprehensive review of the existing digital ecosystem, the development of a modern, scalable website, and the integration of AI-based tools to enhance visitor engagement and support more efficient content management. These elements aim to reduce duplication, streamline processes and improve data-driven decision-making, thereby reducing resource use over time.
Environmental considerations are embedded through the requirement for energy-efficient, optimised web solutions, minimised hosting impacts, and the promotion of sustainable tourism practices within website content and user journeys. The digital-first approach also reduces reliance on printed materials.
Social objectives are addressed by ensuring the website is accessible, inclusive and user-friendly for a wide range of audiences, including international visitors. The project supports local tourism and hospitality businesses by improving visibility, lead generation and access to markets, contributing to regional economic development.
The procurement also includes the design of a modular, reusable marketing stand with interchangeable panels, reducing waste and extending the lifecycle of physical assets across multiple markets.
Overall, the procurement supports innovation through the adoption of new technologies, enhances sustainability through digital optimisation and reuse, and contributes to inclusive economic development within the region.
Show more
Country: Ireland ๐ฎ๐ช
Place of performance: South-East ๐๏ธ
Duration: 12 months
Title
Lot Identification Number:
LOT-0001
Procedure
Type of procedure
Open procedure โ
Legal basis: Other
Administrative information
Time limit for receipt of tenders or requests to participate: 2026-05-26 16:00:00 ๐
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 365 days
Tendering terms
Tenderers may submit more than one tender
Deadline for requesting additional information: 2026-05-19 16:00:00 ๐
Contracting authority
Name and addresses
Name: Visit Wexford Tourism Ltd
National registration number:
515957
Postal address: c/o County Hall
Carricklawn
Postal code: Y35 WY93
Postal town: Wexford
Region: South-East ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: billy.byrne@wexfordcoco.ie ๐ง
Phone: 0539196000 ๐
URL: http://www.visitwexford.ie ๐
Address of the buyer profile: http://www.visitwexford.ie ๐
Type of the contracting authority
Body governed by public law
Buyer contracting type: The buyer is a contracting entity
Main activity
Economic and financial affairs
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=8054712 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=8054712 ๐
EU funds programme: European Agricultural Fund for Rural Development (EAFRD) (2021/2027)
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number:
The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Same as: Review body
Source: OJS 2026/S 088-314539 (2026-05-05)
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