Global PR Strategy Development Services

Tourism Ireland CLG

Tourism Ireland wishes to enter a contract with a PR Strategy Development Consultant to develop a Global PR Strategy and inform publicity planning in 2024. Tourism Ireland delivers an international programme of publicity and PR activity as part of its remit to market the island of Ireland as a holiday destination. The organisation is seeking a contractor that can provide independent advice, facilitation and expertise in development of a global PR strategy for 2024, as well as campaign planning for 2024. PLEASE REFER TO THE RFT DOCUMENTATION AVAILABLE FOR DOWNLOADING FOR FURTHER DETAILS OF THE REQUIREMENTS.

Deadline

The time limit for receipt of tenders was 2023-05-08. The procurement was published on 2023-03-31.

Who?

• Tourism Ireland CLG

What?

Where?

• Éire/Ireland

Procurement history

Date	Document
2023-03-31	Contract notice
2023-04-27	Additional information

Contract notice (2023-03-31)
Object
Scope of the procurement
Title: Public relations consultancy services
Reference number: TI/BCM/2023-10
Short description:

Notice metadata
Original language: English 🗣️
Document type: Contract notice
Nature of contract: Services
Regulation: European Union, with participation of GPA countries
Common procurement vocabulary (CPV)
Code: Public relations consultancy services 📦
Additional CPV: Business analysis consultancy services 📦
Place of performance
NUTS region: Éire/Ireland 🏙️

Procedure
Procedure type: Open procedure
Type of bid: Submission for all lots
Award criteria
The most economic tender

Contracting authority
Identity
Country: Ireland 🇮🇪
Awarding authority type: Body governed by public law
Awarding authority name: Tourism Ireland CLG
Postal address: 4th Floor - Bishop's Square, Redmond's Hill
Postal code: D02 TD99
Postal town: Dublin
Contact
Internet address: http://www.ireland.com 🌏
E-mail: hhughes@tourismireland.com 📧
URL for documents: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=238431&B=ETENDERS_SIMPLE 🌏
URL for participation: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=238431&B=ETENDERS_SIMPLE 🌏

Reference
Dates
Date dispatched: 2023-03-31 📅
Submission deadline: 2023-05-08 📅
Publication date: 2023-04-05 📅
Identifiers
Notice number: 2023/S 068-203027
OJ-S issue: 68
Additional information

The estimated contract value detailed above at - II.2.6) Estimated value - is based on a notional 5-year contract term, not yet confirmed.

Object
Scope of the procurement
Estimated total value: 578 000 EUR 💰
Estimated value excluding VAT: 578 000 EUR 💰
Duration: 12 months
Description of renewals:

The Contract Period will be for one year initially, and whilst not yet confirmed and subject to budget availability, Tourism Ireland is considering the option to continue to work with the successful vendor on plans to support 3-4 global marketing campaigns annually, for a period of 2 years from 2024 – 2025, with the option to extend for a further 2 years, at Tourism Ireland’s discretion.

Additional information:

The estimated contract value detailed above at - II.2.6) Estimated value - is based on a notional 5-year contract term, not yet confirmed.

Place of performance
Main site or place of performance: Island of Ireland and across Tourism Ireland's global network of offices

Legal, economic, financial and technical information
Conditions for participation
Suitability to pursue the professional activity:

Selection criteria as stated in the procurement documents available for downloading from the Irish Government

procurement portal www.etenders.gov.ie

Economic and financial standing:

Selection criteria as stated in the procurement documents available for downloading from the Irish Government

procurement portal www.etenders.gov.ie

Minimum level(s) of standards:

As stated in the procurement documents available for downloading from the Irish Government

procurement portal www.etenders.gov.ie

Technical and professional ability:

Selection criteria as stated in the procurement documents available for downloading from the Irish Government

procurement portal www.etenders.gov.ie

Procedure
Legal basis: 32014L0024
Time of receipt of tenders: 12:00
Languages in which tenders or requests to participate may be submitted: English 🗣️
Tender validity period: 12 months
Tender opening date: 2023-05-08 📅
Tender opening time: 12:00
Place: eTenders automatic postbox facility unlocking
Additional information: 2 nominated Tourism Ireland staff members
Award criteria
Quality criterion (name): Expertise of proposed account team in terms of approach to i) Review of Tourism Ireland’s current PR approach; and ii) development of a new Global PR Strategy in collaboration with Tourism Ireland.
Quality criterion (weighting): 25%
Quality criterion (name): Approach to the Development of the Global PR Strategy and the related discovery and internal consultation process, including demonstration of facilitation skills and report writing experience
Cost criterion (name): Ultimate Cost
Cost criterion (weighting): 50%

Contracting authority
Identity
National registration number: N/a
Contact
Contact point: Procurement Team
Address of the buyer profile: https://irl.eu-supply.com/ctm/Company/CompanyInformation/Index/1197 🌏
Documents URL: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=238431&B=ETENDERS_SIMPLE 🌏

Reference
Additional information

1) Interested parties must register their interest on the eTenders website (www.etenders.gov.ie) in order to be included on the mailing list for clarifications. All information relating to attachments, including clarifications and changes, will be published on the Irish Government Procurement Opportunities Portal (www.etenders.gov.ie) only. Registration is free of charge. Tourism Ireland will not accept responsibility for information relayed (or not relayed) via third parties;

2) This is the sole call for Request for Tenders for this contract/services.

3) The Contracting Authority will not be responsible for any costs, charges or expenses incurred by candidates or tenderers;

4) Contract award will be subject to the approval of the Board of Tourism Ireland;

5) These services are being procured by Tourism Ireland. Tourism Ireland reserves the right to permit its sister agencies, Fáilte Ireland and Tourism Northern Ireland, to draw down services under any agreement resulting from this procurement process;

6) Award of this contract will be subject to selected candidate obtaining a Tax Clearance Certificate as required by the Irish Revenue Commissioners;

7) Tourism Ireland reserves the right without advance notice (and without giving reasons unless so required by law and without liability to the applicants) to amend or otherwise change the process or to terminate the process.

8) Please note in relation to all documents, that where reference is made to a particular standard, make, source, process, trademark, type or patent, that this is not to be regarded as a de facto requirement. In all such cases it should be understood that such indications are to be treated strictly and solely for reference purposes only, to which the words “or equivalent” will always be appended;

9) Without prejudice to the principle of equal treatment, the Contracting Authority is not obliged to engage in a clarification process in respect of the procurement documents with missing or incomplete information. Therefore, respondents are advised to ensure that they return completed documentation in order to avoid the risk of elimination from the competition;

10) Tenders must be delivered as per the instructions;

11) Tourism Ireland will not accept or consider Tenders delivered after this deadline;

12) Tourism Ireland will not be responsible for costs, charges or expenses incurred by applicants, whether or not a final contract is awarded;

13) Tourism Ireland is subject to the provisions of the Code of Practice on Freedom of Information for North/ South Implementation Bodies and Tourism Ireland, which is available on Tourism Ireland‘s website;

14) To the extent that any Personal Data is processed in connection with the provision of the Services or otherwise, the provisions set out in Tourism Ireland’s ICT and GDPR guidelines shall apply to such processing;

15) Award of this contract will be subject to selected candidate being qualified for the purposes of the Fair Employment and Treatment (Northern Ireland) Order 1998, if based in Northern Ireland.

16) The contract will be subject to Irish law;

17)If for any reason it is not possible to conclude the contract with the designated successful tenderer emerging from this competitive process; or if having concluded contract the contracting authority considers that the successful tenderer has not met, or cannot meet its obligations; the contracting authority reserves the right to contract with the next highest scoring tenderer on the basis of the same terms at any time during the tender

validity period.

18) Tourism Ireland is committed to purchasing responsibly / Green Procurement.

Complementary information
Review body
Name: The High Court of Ireland
Postal address: Chief Registrar, The Four Courts
Postal town: Dublin
Postal code: D7
Country: Ireland 🇮🇪
Internet address: https://www.court.ie 🌏
Information about review deadlines:

Precise information on deadline(s) for review procedures: In accordance with Remedies Legislation and S.I. 130. Please consult your own legal advisors.

Source: OJS 2023/S 068-203027 (2023-03-31)

Additional information (2023-04-27)
Object
Notice metadata
Document type: Additional information
Common procurement vocabulary (CPV)
Code: Business analysis consultancy services 📦

Reference
Dates
Date dispatched: 2023-04-27 📅
Submission deadline: 2023-05-09 📅
Publication date: 2023-05-02 📅
Identifiers
Notice number: 2023/S 085-262677
Refers to notice: 2023/S 068-203027
OJ-S issue: 85
Additional information
Tender Deadline extended by 1 day
Source: OJS 2023/S 085-262677 (2023-04-27)

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