MA3502F MU โ RFT to Establish a Multi-Supplier Framework Agreement for the Provision of Recruitment Services, Digital Marketing, Lead Conversion and Analytics Services for IO for Maynooth University
Education Procurement Service (EPS)
The International Office (IO) at Maynooth University (MU) requires the services of providers who can provide a digital marketing and student recruitment platform as well as international student and portfolio market intelligence services. The purpose of the services will be to enhance the Universityโs visibility and reputation in non-EU markets, to promote opportunities for degree-seeking international students to study at MU, to generate leads from the platform, to re-engage MU applicants during the student recruitment lifecycle, and ultimately to drive additional applications and enrolments for MU.
DeadlineThe time limit for receipt of tenders was 2026-02-05. The procurement was published on 2025-12-18.
Who? What?- โข Advertising services โบ Advertising campaign services
- โข Business transaction and personal business software development services โบ Sales, marketing and business intelligence software development services โบ Business intelligence software development services
- โข Data-processing services โบ Data analysis services
- โข Marketing services โบ Promotional services
- โข Marketing services โบ Direct marketing services
- โข Personnel services except placement and supply services โบ Staff development services
- โข Recruitment services โบ Placement services of personnel
- โข Software programming and consultancy services โบ Systems and technical consultancy services
- โข Aฯฯฮนฮบฮฎ โบ ฮฯฯฮตฮนฮฟฯ ฮคฮฟฮผฮญฮฑฯ ฮฮธฮทฮฝฯฮฝ
- โข Eastern and Midland โบ Dublin
Procurement history
| Date | Document |
|---|---|
| 2025-12-18 | Contract notice |
Contract notice (2025-12-18)
Object
Scope of the procurement
Title: MA3502F MU โ RFT to Establish a Multi-Supplier Framework Agreement for the Provision of Recruitment Services, Digital Marketing, Lead Conversion and Analytics Services for IO for Maynooth University
Short description:
โThe International Office (IO) at Maynooth University (MU) requires the services of providers who can provide a digital marketing and student recruitment...โ
Show more
Type of contract: Services
Products/services: Recruitment services ๐ฆ
Estimated value excluding VAT: 800 000 EUR ๐ฐ
Information about lots
This contract is divided into lots โ
Maximum number of lots that may be awarded to one tenderer: 2
Tenders may be submitted for maximum number of lots: 2
1๏ธโฃ
Internal identifier: 1
Title: Recruitment Services, Digital Marketing and Lead Conversion
Estimated value excluding VAT: 800 000 EUR ๐ฐ
Description of the procurement:
โThe International Office (IO) at Maynooth University (MU) requires the services of providers who can provide a digital marketing and student recruitment...โ
Show more
Type of contract: Services
Products/services: Recruitment services ๐ฆ
Additional products/services: Placement services of personnel ๐ฆ
Staff development services ๐ฆ
Marketing services ๐ฆ
Advertising campaign services ๐ฆ
Market and economic research; polling and statistics ๐ฆ
Data analysis services ๐ฆ
Business intelligence software development services ๐ฆ
Promotional services ๐ฆ
Systems and technical consultancy services ๐ฆ
Direct marketing services ๐ฆ
Country: Ireland ๐ฎ๐ช
Place of performance: Dublin ๐๏ธ
Duration: 48 (MONTH)
The time frame below is expressed in number of months.
Title
Lot Identification Number: LOT-0001
2๏ธโฃ
Internal identifier: 2
Title: Data and Insight Services
Estimated value excluding VAT: 800 000 EUR ๐ฐ
Title
Lot Identification Number: LOT-0002
Scope of the procurement
Additional products/services: Placement services of personnel ๐ฆ
Staff development services ๐ฆ
Marketing services ๐ฆ
Advertising campaign services ๐ฆ
Market and economic research; polling and statistics ๐ฆ
Data analysis services ๐ฆ
Business intelligence software development services ๐ฆ
Promotional services ๐ฆ
Systems and technical consultancy services ๐ฆ
Direct marketing services ๐ฆ
Procedure
Type of procedure
Open procedure โ
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2026-02-05 14:00:00 ๐
Conditions for opening of tenders: 2026-02-05 14:30:00 ๐
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=7226542
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 365
Information about a framework agreement or a dynamic purchasing system
Framework agreement with several operators โ
Maximum number of participants: 10
Tendering terms
Tenderers may submit more than one tender
Opening date: 2026-02-05 14:30:00 ๐
Place:
โhttps://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=7226542โ
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Electronic invoicing: Allowed
Deadline for requesting additional information: 2026-01-26 14:00:00 ๐
Contracting authority
Name and addresses
Name: Education Procurement Service (EPS)
National registration number: IE 6609370 G
Postal address: Castletroy Limerick
Postal code: V94 DK53
Postal town: Limerick
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: info@educationprocurementservice.ie ๐ง
Phone: 061233715 ๐
URL: https://www.educationprocurementservice.ie/ ๐
Address of the buyer profile: https://www.educationprocurementservice.ie/ ๐
Type of the contracting authority
Body governed by public law
Main activity
Education
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=7226542 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=7226542 ๐
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Information about electronic workflows
Electronic invoicing will be accepted
Source: OJS 2025/S 246-854279 (2025-12-18)
Object
Scope of the procurement
Title: MA3502F MU โ RFT to Establish a Multi-Supplier Framework Agreement for the Provision of Recruitment Services, Digital Marketing, Lead Conversion and Analytics Services for IO for Maynooth University
Short description:
โThe International Office (IO) at Maynooth University (MU) requires the services of providers who can provide a digital marketing and student recruitment...โ
Type of contract: Services
Products/services: Recruitment services ๐ฆ
Estimated value excluding VAT: 800 000 EUR ๐ฐ
Information about lots
This contract is divided into lots โ
Maximum number of lots that may be awarded to one tenderer: 2
Tenders may be submitted for maximum number of lots: 2
1๏ธโฃ
Internal identifier: 1
Title: Recruitment Services, Digital Marketing and Lead Conversion
Estimated value excluding VAT: 800 000 EUR ๐ฐ
Description of the procurement:
โThe International Office (IO) at Maynooth University (MU) requires the services of providers who can provide a digital marketing and student recruitment...โ
Type of contract: Services
Products/services: Recruitment services ๐ฆ
Additional products/services: Placement services of personnel ๐ฆ
Staff development services ๐ฆ
Marketing services ๐ฆ
Advertising campaign services ๐ฆ
Market and economic research; polling and statistics ๐ฆ
Data analysis services ๐ฆ
Business intelligence software development services ๐ฆ
Promotional services ๐ฆ
Systems and technical consultancy services ๐ฆ
Direct marketing services ๐ฆ
Country: Ireland ๐ฎ๐ช
Place of performance: Dublin ๐๏ธ
Duration: 48 (MONTH)
The time frame below is expressed in number of months.
Title
Lot Identification Number: LOT-0001
2๏ธโฃ
Internal identifier: 2
Title: Data and Insight Services
Estimated value excluding VAT: 800 000 EUR ๐ฐ
Title
Lot Identification Number: LOT-0002
Scope of the procurement
Additional products/services: Placement services of personnel ๐ฆ
Staff development services ๐ฆ
Marketing services ๐ฆ
Advertising campaign services ๐ฆ
Market and economic research; polling and statistics ๐ฆ
Data analysis services ๐ฆ
Business intelligence software development services ๐ฆ
Promotional services ๐ฆ
Systems and technical consultancy services ๐ฆ
Direct marketing services ๐ฆ
Procedure
Type of procedure
Open procedure โ
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2026-02-05 14:00:00 ๐
Conditions for opening of tenders: 2026-02-05 14:30:00 ๐
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=7226542
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 365
Information about a framework agreement or a dynamic purchasing system
Framework agreement with several operators โ
Maximum number of participants: 10
Tendering terms
Tenderers may submit more than one tender
Opening date: 2026-02-05 14:30:00 ๐
Place:
โhttps://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=7226542โ
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Electronic invoicing: Allowed
Deadline for requesting additional information: 2026-01-26 14:00:00 ๐
Contracting authority
Name and addresses
Name: Education Procurement Service (EPS)
National registration number: IE 6609370 G
Postal address: Castletroy Limerick
Postal code: V94 DK53
Postal town: Limerick
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: info@educationprocurementservice.ie ๐ง
Phone: 061233715 ๐
URL: https://www.educationprocurementservice.ie/ ๐
Address of the buyer profile: https://www.educationprocurementservice.ie/ ๐
Type of the contracting authority
Body governed by public law
Main activity
Education
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=7226542 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=7226542 ๐
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Information about electronic workflows
Electronic invoicing will be accepted
Source: OJS 2025/S 246-854279 (2025-12-18)
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