Provision of Campaign Management Solution (CMS) for Expressway.ie Website
Bus Eireann/Irish Bus
The Contracting Authority proposes to award a Contract for the provision of Campaign Management Solution for Expressway.ie website. This will allow Bus Éireann to actively engage with its Expressway customer base through targeted campaign, tailored first time customer interactions etc. across different channels for an initial three (3) year period. The Contracting Authority reserves the right to extend this Contract for further 2 x twelve (12) month periods., resulting in the maximum potential being no more than sixty (60) months. Key features of the Service, which The Contracting Authority seeks to implement, may include: • Tracking of your customers' behaviour, be it online or through backend integrations and imports. • Advanced analytics and segmentations of the tracked data, boosted by AI-powered predictive capabilities. • Single customer view allowing your analyses dig deep on a customer level. • Omni-channel orchestration that allows you to automatize communication with your customers through email, SMS, web layers or notifications. • Personalization of your communication based on advanced custom conditions. • Product recommendations engines. • Comprehensive email management to design, send, evaluate and optimize your email campaigns. • AB testing capabilities enhanced by AI. • Comprehensive suite of API’s. Required Minimum Annual Turnover of at least €500,000
DeadlineThe time limit for receipt of tenders was 2024-05-27. The procurement was published on 2024-04-23.
Who? What?- • Advertising and marketing services › Marketing services
- • Business and management consultancy services › Marketing management consultancy services
- • Business transaction and personal business software development services › Sales, marketing and business intelligence software development services › Sales or marketing software development services
Procurement history
| Date | Document |
|---|---|
| 2024-04-23 | Contract notice |
| 2024-06-24 | Contract notice |
Contract notice (2024-04-23)
Object
Scope of the procurement
Title: Provision of Campaign Management Solution (CMS) for Expressway.ie Website
Short description:
Type of contract: Services
Products/services: Marketing management consultancy services 📦
Estimated value excluding VAT: 300 000 EUR 💰
Information about lots
Maximum number of lots that may be awarded to one tenderer: 1
Tenders may be submitted for maximum number of lots: 1
Description
Internal identifier:
Additional products/services:
Maximum renewals: 0
Award criteria
Quality criterion (name): As per ITT Documents
Cost criterion (name): As per ITT Documents
Title
Lot Identification Number:
Procedure
Type of procedure
Negotiated procedure with prior call for competition ✅
Legal basis: Directive 2014/25/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2024-05-27 12:00:00 📅
Languages in which tenders or requests to participate may be submitted: English 🗣️
Tendering terms
Tenderers may submit more than one tender
A certain legal form must be taken by a group of tenderers that is awarded a contract ✅
Electronic invoicing: Required
The contract has performance execution conditions ✅
Legal, economic, financial and technical information
Conditions for participation
List and brief description of rules and criteria: As per PQQ Information Document
Legal form to be taken by the group of economic operators to whom the contract is to be awarded: As per ITT Documents
Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them: As per ITT Documents
Conditions related to the contract
Contract performance conditions: As per ITT Documents
Contracting authority
Name and addresses
Name: Bus Eireann/Irish Bus
National registration number:
Postal address: 21 Phibsboro Road, Dublin 7
Postal town: Dublin
Country: Ireland 🇮🇪
E-mail: eddie.cranmer@buseireann.ie 📧
Phone: +35318302222 📞
Address of the buyer profile: https://buseireann.ie 🌏
Type of the contracting authority
Body governed by public law
Main activity
General public services
Urban railway/light rail, metro, tramway, trolleybus or bus services
Communication
Documents URL: https://buseireann.cso.coupahost.com/ 🌏
Participation URL: https://www.etenders.gov.ie/epps/eawarding/showTenderList.do?resourceId=3461758 🌏
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number:
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Country: Ireland 🇮🇪
E-mail: highcourtcentraloffice@courts.ie 📧
Phone: +353 1 8886000 📞
Information about electronic workflows
Electronic invoicing will be accepted
Source: OJS 2024/S 082-246439 (2024-04-23)
Object
Scope of the procurement
Title: Provision of Campaign Management Solution (CMS) for Expressway.ie Website
Short description:
The Contracting Authority proposes to award a Contract for the provision of Campaign Management Solution for Expressway.ie website. This will allow Bus Éireann to actively engage with its Expressway customer base through targeted campaign, tailored first time customer interactions etc. across different channels for an initial three (3) year period. The Contracting Authority reserves the right to extend this Contract for further 2 x twelve (12) month periods., resulting in the maximum potential being no more than sixty (60) months. Key features of the Service, which The Contracting Authority seeks to implement, may include: • Tracking of your customers' behaviour, be it online or through backend integrations and imports. • Advanced analytics and segmentations of the tracked data, boosted by AI-powered predictive capabilities. • Single customer view allowing your analyses dig deep on a customer level. • Omni-channel orchestration that allows you to automatize communication with your customers through email, SMS, web layers or notifications. • Personalization of your communication based on advanced custom conditions. • Product recommendations engines. • Comprehensive email management to design, send, evaluate and optimize your email campaigns. • AB testing capabilities enhanced by AI. • Comprehensive suite of API’s. Required Minimum Annual Turnover of at least €500,000
Show more
Products/services: Marketing management consultancy services 📦
Estimated value excluding VAT: 300 000 EUR 💰
Information about lots
Maximum number of lots that may be awarded to one tenderer: 1
Tenders may be submitted for maximum number of lots: 1
Description
Internal identifier:
0
Additional products/services:
Award criteria
Quality criterion (name): As per ITT Documents
Cost criterion (name): As per ITT Documents
Title
Lot Identification Number:
LOT-0001
Procedure
Type of procedure
Negotiated procedure with prior call for competition ✅
Legal basis: Directive 2014/25/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2024-05-27 12:00:00 📅
Languages in which tenders or requests to participate may be submitted: English 🗣️
Tendering terms
Tenderers may submit more than one tender
A certain legal form must be taken by a group of tenderers that is awarded a contract ✅
Electronic invoicing: Required
The contract has performance execution conditions ✅
Legal, economic, financial and technical information
Conditions for participation
List and brief description of rules and criteria: As per PQQ Information Document
Legal form to be taken by the group of economic operators to whom the contract is to be awarded: As per ITT Documents
Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them: As per ITT Documents
Conditions related to the contract
Contract performance conditions: As per ITT Documents
Contracting authority
Name and addresses
Name: Bus Eireann/Irish Bus
National registration number:
119570
Postal address: 21 Phibsboro Road, Dublin 7
Postal town: Dublin
Country: Ireland 🇮🇪
E-mail: eddie.cranmer@buseireann.ie 📧
Phone: +35318302222 📞
Address of the buyer profile: https://buseireann.ie 🌏
Type of the contracting authority
Body governed by public law
Main activity
General public services
Urban railway/light rail, metro, tramway, trolleybus or bus services
Communication
Documents URL: https://buseireann.cso.coupahost.com/ 🌏
Participation URL: https://www.etenders.gov.ie/epps/eawarding/showTenderList.do?resourceId=3461758 🌏
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number:
The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Country: Ireland 🇮🇪
E-mail: highcourtcentraloffice@courts.ie 📧
Phone: +353 1 8886000 📞
Information about electronic workflows
Electronic invoicing will be accepted
Source: OJS 2024/S 082-246439 (2024-04-23)
Contract notice (2024-06-24)
Object
Scope of the procurement
Estimated value excluding VAT: 300 000 EUR 💰
Procedure
Administrative information
Time limit for receipt of tenders or requests to participate: 2024-06-28 17:00:00 📅
Changes
New value
Text: Tender Submission Deadline Extended
Other additional information
Tender Submission Deadline Extended
Main reason for change: Publisher correction
Information about modifications
Version of the previous notice to be changed: ad281f87-8765-4414-a162-0a47eef71387-01
Source: OJS 2024/S 123-378521 (2024-06-24)
Object
Scope of the procurement
Estimated value excluding VAT: 300 000 EUR 💰
Procedure
Administrative information
Time limit for receipt of tenders or requests to participate: 2024-06-28 17:00:00 📅
Changes
New value
Text: Tender Submission Deadline Extended
Other additional information
Tender Submission Deadline Extended
Main reason for change: Publisher correction
Information about modifications
Version of the previous notice to be changed: ad281f87-8765-4414-a162-0a47eef71387-01
Source: OJS 2024/S 123-378521 (2024-06-24)
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