Expressions of interest are invited from suitably qualified Applicants interested in being considered for the provision of media planning and buying services. Contracting Entity believes in engaging with their agencies, at all times, using a fully collaborative and partnership approach. The Contracting Entity has a requirement for a media planning and buying agency, to manage future media purchasing requirements, supporting the Contracting Entity’s intended always-on campaign. The service provider appointed, will specifically provide media planning and buying services to support delivery of brand, marketing and communications objectives. The scope of services is anticipated to include development of strategic media channel plans for use across multiple communications channels as deemed relevant to achieving the objectives set and recommended targeting plan within the budget available. The framework will include but not be limited to the provision of: • A strong Strategic Planning capability and demonstration of quality delivery of fully integrated campaigns is key. • Assistance with the planning, design, deployment and analysis of benchmarking research and tracking research (e.g., for the purpose of determining audience reach, solutions to deal with weaknesses and shortcomings and full reporting on outcomes, as the Contracting Entity may require). • Presentation of solutions based on briefs supplied by the Contracting Entity. • Advice and assistance on any issues arising in connection with integrated marketing communications campaigns undertaken by the Contracting Entity. • Managing all aspects of the media channel management as and when required by the Contracting Entity, including strategic advice and support for sponsorships. • Consideration and review of current or upcoming business ambitions and/or challenges and providing proposals and preparing recommendations. • Advising the Contracting Entity in relation to Official Languages Act obligations with a view to ensuring full compliance with the provisions of this Agreement. • Liaising directly with other Contracting Entity contractors and any other third parties as the Contracting Entity may require. • Cooperating and working with Contracting Entity’s other communication agencies (including its strategic creative agency and its public relations agency). • The operation of a rigorous project management and quality control system to monitor the provisions of the Services in accordance with the practices and procedures approved by the Contracting Entity.
Deadline
The time limit for receipt of tenders was 2023-10-09.
The procurement was published on 2023-09-06.
Object Scope of the procurement
Title: MH 09/23 Media Planning and Buying Framework
Products/services: Advertising services📦
Short description:
“Expressions of interest are invited from suitably qualified Applicants interested in being considered for the provision of media planning and buying...”
Short description
Expressions of interest are invited from suitably qualified Applicants interested in being considered for the provision of media planning and buying services. Contracting Entity believes in engaging with their agencies, at all times, using a fully collaborative and partnership approach. The Contracting Entity has a requirement for a media planning and buying agency, to manage future media purchasing requirements, supporting the Contracting Entity’s intended always-on campaign. The service provider appointed, will specifically provide media planning and buying services to support delivery of brand, marketing and communications objectives. The scope of services is anticipated to include development of strategic media channel plans for use across multiple communications channels as deemed relevant to achieving the objectives set and recommended targeting plan within the budget available. The framework will include but not be limited to the provision of: • A strong Strategic Planning capability and demonstration of quality delivery of fully integrated campaigns is key. • Assistance with the planning, design, deployment and analysis of benchmarking research and tracking research (e.g., for the purpose of determining audience reach, solutions to deal with weaknesses and shortcomings and full reporting on outcomes, as the Contracting Entity may require). • Presentation of solutions based on briefs supplied by the Contracting Entity. • Advice and assistance on any issues arising in connection with integrated marketing communications campaigns undertaken by the Contracting Entity. • Managing all aspects of the media channel management as and when required by the Contracting Entity, including strategic advice and support for sponsorships. • Consideration and review of current or upcoming business ambitions and/or challenges and providing proposals and preparing recommendations. • Advising the Contracting Entity in relation to Official Languages Act obligations with a view to ensuring full compliance with the provisions of this Agreement. • Liaising directly with other Contracting Entity contractors and any other third parties as the Contracting Entity may require. • Cooperating and working with Contracting Entity’s other communication agencies (including its strategic creative agency and its public relations agency). • The operation of a rigorous project management and quality control system to monitor the provisions of the Services in accordance with the practices and procedures approved by the Contracting Entity.
Expressions of interest are invited from suitably qualified Applicants interested in being considered for the provision of media planning and buying services. Contracting Entity believes in engaging with their agencies, at all times, using a fully collaborative and partnership approach. The Contracting Entity has a requirement for a media planning and buying agency, to manage future media purchasing requirements, supporting the Contracting Entity’s intended always-on campaign. The service provider appointed, will specifically provide media planning and buying services to support delivery of brand, marketing and communications objectives. The scope of services is anticipated to include development of strategic media channel plans for use across multiple communications channels as deemed relevant to achieving the objectives set and recommended targeting plan within the budget available. The framework will include but not be limited to the provision of: • A strong Strategic Planning capability and demonstration of quality delivery of fully integrated campaigns is key. • Assistance with the planning, design, deployment and analysis of benchmarking research and tracking research (e.g., for the purpose of determining audience reach, solutions to deal with weaknesses and shortcomings and full reporting on outcomes, as the Contracting Entity may require). • Presentation of solutions based on briefs supplied by the Contracting Entity. • Advice and assistance on any issues arising in connection with integrated marketing communications campaigns undertaken by the Contracting Entity. • Managing all aspects of the media channel management as and when required by the Contracting Entity, including strategic advice and support for sponsorships. • Consideration and review of current or upcoming business ambitions and/or challenges and providing proposals and preparing recommendations. • Advising the Contracting Entity in relation to Official Languages Act obligations with a view to ensuring full compliance with the provisions of this Agreement. • Liaising directly with other Contracting Entity contractors and any other third parties as the Contracting Entity may require. • Cooperating and working with Contracting Entity’s other communication agencies (including its strategic creative agency and its public relations agency). • The operation of a rigorous project management and quality control system to monitor the provisions of the Services in accordance with the practices and procedures approved by the Contracting Entity.
Show more Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
Duration of the contract, framework agreement or dynamic purchasing system
The time frame below is expressed in number of months.
Description
Duration: 36
Duration of the contract, framework agreement or dynamic purchasing system
This contract is subject to renewal ✅ Description
Description of renewals:
“The initial contract period envisaged is 3 years with the possibility to extend annually up to a further 5 years, subject always to the satisfactory...”
Description of renewals
The initial contract period envisaged is 3 years with the possibility to extend annually up to a further 5 years, subject always to the satisfactory performance of the supplier. The estimated spend of XXX EUR is taking into account the full duration of the contract including the possible extensions.
Legal, economic, financial and technical information Conditions for participation
List and brief description of conditions:
“Please see Information Memorandum and Pre-Qualification Questionnaire attached to this notice” Economic and financial standing
List and brief description of selection criteria:
“Please see Information Memorandum and Pre-Qualification Questionnaire attached to this notice” Technical and professional ability
List and brief description of selection criteria:
“Please see Information Memorandum and Pre-Qualification Questionnaire attached to this notice” Conditions for participation
List and brief description of rules and criteria:
“Please see Information Memorandum and Pre-Qualification Questionnaire attached to this notice”
Deposits and guarantees required:
“Please see Information Memorandum and Pre-Qualification Questionnaire attached to this notice”
Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
“Please see Information Memorandum and Pre-Qualification Questionnaire attached to this notice”
Legal form to be taken by the group of economic operators to whom the contract is to be awarded:
“Please see Information Memorandum and Pre-Qualification Questionnaire attached to this notice” Conditions related to the contract
Contract performance conditions:
“Please see Information Memorandum and Pre-Qualification Questionnaire attached to this notice”
Procedure Type of procedure
Negotiated procedure with prior call for competition
Information about a framework agreement or a dynamic purchasing system
Framework agreement with a single operator
Administrative information
Time limit for receipt of tenders or requests to participate: 2023-10-09
12:00 📅
Languages in which tenders or requests to participate may be submitted: English 🗣️
Complementary information Information about electronic workflows
Electronic ordering will be used
Electronic invoicing will be accepted
Electronic payment will be used
Review body
Name: The High Court
Postal address: Four Courts
Postal town: Dublin
Postal code: 7
Country: Ireland 🇮🇪
Phone: +353 18886000📞
E-mail: highcourtcentraloffice@courts.ie📧
URL: http://www.courts.ie/🌏 Review procedure
Precise information on deadline(s) for review procedures:
“The Contracting Entity will not conclude this contract to which a standstill period applies in accordance with Council Directive 2014/25/EU, until after the...”
Precise information on deadline(s) for review procedures
The Contracting Entity will not conclude this contract to which a standstill period applies in accordance with Council Directive 2014/25/EU, until after the expiry of the standstill period which commences on the day following the date of notification on concerned Applicants and Tenderers. The duration of the standstill period will be 14 calendar days where notifications are sent electronically. Statutory Instrument No 131/2010 provides that review procedures are available in the High Court to a person who has or has had an interest in obtaining the reviewable public contract and alleges that he or she has been harmed or is at risk of being harmed by an infringement of the law in relation in this contract.
Show more Service from which information about the review procedure may be obtained
Name: Central office of the High Courts Appeal Section
Postal address: Ground Floor, East Wing, Inns Quay Town
Postal town: Dublin
Postal code: 7
Country: Ireland 🇮🇪
Phone: +353 18886000📞
E-mail: highcourtcentraloffice@courts.ie📧
URL: http://www.courts.ie/🌏
Source: OJS 2023/S 174-545317 (2023-09-06)