Invitation to Tender for the Provision of SEO, AEO/GEO and Content Optimisation Services for Bord Bia
Bord Bia (Irish Food Board)
Bord Bia invites submissions from suitably qualified and experienced SEO agencies for the provision of strategic, technical, and content focused search optimisation services to support three core organisational websites operating across global markets.
DeadlineThe time limit for receipt of tenders was 2026-04-13. The procurement was published on 2026-03-13.
Who? What?- โข Computer support services โบ Technical computer support services
- โข Data services โบ Data-processing services
- โข Aฯฯฮนฮบฮฎ โบ ฮฯฯฮตฮนฮฟฯ ฮคฮฟฮผฮญฮฑฯ ฮฮธฮทฮฝฯฮฝ
- โข Eastern and Midland โบ Dublin
Procurement history
| Date | Document |
|---|---|
| 2026-03-13 | Contract notice |
| 2026-04-14 | Contract notice |
Contract notice (2026-03-13)
Object
Scope of the procurement
Title: Invitation to Tender for the Provision of SEO, AEO/GEO and Content Optimisation Services for Bord Bia
Short description:
โBord Bia invites submissions from suitably qualified and experienced SEO agencies for the provision of strategic, technical, and content focused search...โ
Show more
Type of contract: Services
Products/services: Technical computer support services ๐ฆ
Estimated value excluding VAT: 300 000 EUR ๐ฐ
Description
Internal identifier:
Estimated value excluding VAT: 300 000 EUR ๐ฐ
Description of the procurement:
โBord Bia invites submissions from suitably qualified and experienced SEO agencies for the provision of strategic, technical, and content focused search...โ
Show more
Type of contract: Services
Products/services: Technical computer support services ๐ฆ
Additional products/services: Computer support services ๐ฆ
Computer support and consultancy services ๐ฆ
Data-processing services ๐ฆ
Country: Ireland ๐ฎ๐ช
Place of performance: Dublin ๐๏ธ
Duration: 36 (MONTH)
The time frame below is expressed in number of months.
Title
Lot Identification Number: LOT-0001
Scope of the procurement
Additional products/services: Computer support services ๐ฆ
Computer support and consultancy services ๐ฆ
Data-processing services ๐ฆ
Procedure
Type of procedure
Open procedure โ
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2026-04-13 12:00:00 ๐
Conditions for opening of tenders: 2026-04-13 12:30:00 ๐
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=7718600
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 9
Tendering terms
Tenderers may submit more than one tender
Opening date: 2026-04-13 12:30:00 ๐
Place:
โhttps://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=7718600โ
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Electronic invoicing: Required
Electronic ordering will be used โ
Electronic payment will be used โ
Deadline for requesting additional information: 2026-04-03 12:00:00 ๐
Contracting authority
Name and addresses
Name: Bord Bia (Irish Food Board)
National registration number: None
Postal address: 140 Pembroke Road
Postal code: D04 NV34
Postal town: Ballsbridge, Dublin 4
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: procurement@bordbia.ie ๐ง
Phone: 01 6685155 ๐
URL: https://www.bordbia.ie ๐
Address of the buyer profile: https://www.bordbia.ie ๐
Type of the contracting authority
Body governed by public law
Main activity
General public services
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=7718600 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=7718600 ๐
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Information about electronic workflows
Electronic invoicing will be accepted
Electronic ordering will be used
Electronic payment will be used
Source: OJS 2026/S 052-178698 (2026-03-13)
Object
Scope of the procurement
Title: Invitation to Tender for the Provision of SEO, AEO/GEO and Content Optimisation Services for Bord Bia
Short description:
โBord Bia invites submissions from suitably qualified and experienced SEO agencies for the provision of strategic, technical, and content focused search...โ
Type of contract: Services
Products/services: Technical computer support services ๐ฆ
Estimated value excluding VAT: 300 000 EUR ๐ฐ
Description
Internal identifier:
0
Estimated value excluding VAT: 300 000 EUR ๐ฐ
Description of the procurement:
โBord Bia invites submissions from suitably qualified and experienced SEO agencies for the provision of strategic, technical, and content focused search...โ
Type of contract: Services
Products/services: Technical computer support services ๐ฆ
Additional products/services: Computer support services ๐ฆ
Computer support and consultancy services ๐ฆ
Data-processing services ๐ฆ
Country: Ireland ๐ฎ๐ช
Place of performance: Dublin ๐๏ธ
Duration: 36 (MONTH)
The time frame below is expressed in number of months.
Title
Lot Identification Number: LOT-0001
Scope of the procurement
Additional products/services: Computer support services ๐ฆ
Computer support and consultancy services ๐ฆ
Data-processing services ๐ฆ
Procedure
Type of procedure
Open procedure โ
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2026-04-13 12:00:00 ๐
Conditions for opening of tenders: 2026-04-13 12:30:00 ๐
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=7718600
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 9
Tendering terms
Tenderers may submit more than one tender
Opening date: 2026-04-13 12:30:00 ๐
Place:
โhttps://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=7718600โ
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Electronic invoicing: Required
Electronic ordering will be used โ
Electronic payment will be used โ
Deadline for requesting additional information: 2026-04-03 12:00:00 ๐
Contracting authority
Name and addresses
Name: Bord Bia (Irish Food Board)
National registration number: None
Postal address: 140 Pembroke Road
Postal code: D04 NV34
Postal town: Ballsbridge, Dublin 4
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: procurement@bordbia.ie ๐ง
Phone: 01 6685155 ๐
URL: https://www.bordbia.ie ๐
Address of the buyer profile: https://www.bordbia.ie ๐
Type of the contracting authority
Body governed by public law
Main activity
General public services
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=7718600 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=7718600 ๐
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Information about electronic workflows
Electronic invoicing will be accepted
Electronic ordering will be used
Electronic payment will be used
Source: OJS 2026/S 052-178698 (2026-03-13)
Contract notice (2026-04-14)
Object
Scope of the procurement
Estimated value excluding VAT: 300 000 EUR ๐ฐ
Description
300 000 EUR ๐ฐ
Procedure
Administrative information
Time limit for receipt of tenders or requests to participate: 2026-04-23 12:00:00 ๐
Conditions for opening of tenders: 2026-04-23 12:30:00 ๐
Tendering terms
Opening date: 2026-04-23 12:30:00 ๐
Changes
Other additional information
โWe have extended the deadline for submissions for this competition until Thursday the 23rd April 2026 @ 12:00 noonโ
Main reason for change: Information updated
Information about modifications
Version of the previous notice to be changed: aa0a02bd-b5db-48dd-afe8-d3dd84d2cb4d-01
Source: OJS 2026/S 073-257250 (2026-04-14)
Object
Scope of the procurement
Estimated value excluding VAT: 300 000 EUR ๐ฐ
Description
300 000 EUR ๐ฐ
Procedure
Administrative information
Time limit for receipt of tenders or requests to participate: 2026-04-23 12:00:00 ๐
Conditions for opening of tenders: 2026-04-23 12:30:00 ๐
Tendering terms
Opening date: 2026-04-23 12:30:00 ๐
Changes
Other additional information
โWe have extended the deadline for submissions for this competition until Thursday the 23rd April 2026 @ 12:00 noonโ
Main reason for change: Information updated
Information about modifications
Version of the previous notice to be changed: aa0a02bd-b5db-48dd-afe8-d3dd84d2cb4d-01
Source: OJS 2026/S 073-257250 (2026-04-14)
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