Provision of Advertising and Creative Services for Safefood

Safefood

Safefood wish to establish a Single-Party Framework Agreement for the provision of Advertising and Creative Services. Services to be provided under the framework agreement and initial call-off contract include but are not limited to: โ€ข Integrated above the line, below the line and online advertising โ€ข Integrated strategic communications planning and creative/design solutions โ€ข Understanding of target audiences and their behaviours and motivators The full list of requirements are contained within the procurement documents. Applicants must associate themselves with the competition in order to access the procurement documents, ask and receive queries and submit a response. All responses must be submitted in a ZIP file format.

Deadline
The time limit for receipt of tenders was 2025-06-25. The procurement was published on 2025-05-23.

Who?

What?

Where?
  • โ€ข Aฯ„ฯ„ฮนฮบฮฎ โ€บ ฮ’ฯŒฯฮตฮนฮฟฯ‚ ฮคฮฟฮผฮญฮฑฯ‚ ฮ‘ฮธฮทฮฝฯŽฮฝ
  • โ€ข Southern โ€บ South-West
  • โ€ข Eastern and Midland โ€บ Dublin

Procurement history
Date Document
2025-05-23 Contract notice
2026-04-15 Contract award notice
Contract notice (2025-05-23)
Object
Scope of the procurement
Title: Provision of Advertising and Creative Services for Safefood
Short description:
โ€œSafefood wish to establish a Single-Party Framework Agreement for the provision of Advertising and Creative Services. Services to be provided under the...โ€    Show more
Type of contract: Services
Products/services: Advertising services ๐Ÿ“ฆ
Description
Description of the procurement:
โ€œSafefood wish to establish a Single-Party Framework Agreement for the provision of Advertising and Creative Services. Services to be provided under the...โ€    Show more
Additional information:
โ€œ(1) Interested parties must associate their organisation with this competition on the eTenders web site (www.etenders.gov.ie) in order to be included on the...โ€    Show more
Additional products/services: Advertising management services ๐Ÿ“ฆ
Additional products/services: Advertising consultancy services ๐Ÿ“ฆ
Additional products/services: Advertising campaign services ๐Ÿ“ฆ
Additional products/services: Advertising and marketing services ๐Ÿ“ฆ
Place of performance: South-West ๐Ÿ™๏ธ
Duration: 4 (YEAR)
The time frame below is expressed in number of years.
Information about the limits on the number of candidates to be invited
Envisaged minimum number: 5
Maximum number: 5
Envisaged number of candidates: 5
Title
Lot Identification Number: LOT-0001

Procedure
Type of procedure
Negotiated procedure with prior call for competition โœ…
Administrative information
Time limit for receipt of tenders or requests to participate: 2025-06-25 12:00:00 ๐Ÿ“…
Languages in which tenders or requests to participate may be submitted: English ๐Ÿ—ฃ๏ธ
Information about negotiation
The contracting authority reserves the right to award the contract on the basis of the initial tenders without conducting negotiations โœ…
Information about reduction of the number of solutions or tenders during negotiation or dialogue
Recourse to staged procedure to gradually reduce the number of solutions to be discussed or tenders to be negotiated โœ…
Information about a framework agreement or a dynamic purchasing system
Framework agreement with several operators โœ…

Contracting authority
Name and addresses
Name: safefood
National registration number: N/a
Postal address: 7 Eastgate Avenue, Little Island, Cork
Postal code: T45RX01
Postal town: Cork
Region: South-West ๐Ÿ™๏ธ
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
E-mail: research@safefoood.net ๐Ÿ“ง
Phone: 0818 404 567 ๐Ÿ“ž
URL: https://www.safefood.net ๐ŸŒ
Address of the buyer profile: https://www.safefood.net ๐ŸŒ
Type of the contracting authority
Body governed by public law
Main activity
Health
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=5748563 ๐ŸŒ
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=5748563 ๐ŸŒ

Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐Ÿ™๏ธ
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
E-mail: highcourtcentraloffice@courts.ie ๐Ÿ“ง
Phone: +353 1 8886000 ๐Ÿ“ž
Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐Ÿ™๏ธ
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
E-mail: highcourtcentraloffice@courts.ie ๐Ÿ“ง
Phone: +353 1 8886000 ๐Ÿ“ž
Review procedure
Precise information on deadline(s) for review procedures:
โ€œIn accordance with the Standstill Period as per SI130 - Public Sector Remedies Legislationโ€
Information about electronic workflows
Electronic invoicing will be accepted
Electronic payment will be used
Source: OJS 2025/S 100-336396 (2025-05-23)
Contract award notice (2026-04-15)
Object
Scope of the procurement
Estimated value excluding VAT: 2 500 000 EUR ๐Ÿ’ฐ
Total value of the procurement (excluding VAT): 1 EUR ๐Ÿ’ฐ
Description
Place of performance: Dublin ๐Ÿ™๏ธ
Award criteria
Cost criterion (name): Ultimate Cost
Cost criterion (weighting): 20
Quality criterion (name): Qualitative Criteria
Quality criterion (weighting): 80

Award of contract
A contract/lot is awarded โœ…
Lot Identification Number: LOT-0001
Contract Number: 439391
Date of conclusion of the contract: 2026-04-01 ๐Ÿ“…
Information about tenders
Number of tenders received by electronic means: 4
Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot: 2 500 000 EUR ๐Ÿ’ฐ
Name and address of the contractor
Name: Javelin Group
National registration number: Unknown
Postal code: D07 T867
Postal town: The Warehouse, 10 Coke Lane, Smithfield, Dublin 7
Region: Dublin ๐Ÿ™๏ธ
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
E-mail: kyla@javelin.ie ๐Ÿ“ง
Source: OJS 2026/S 075-262719 (2026-04-15)