Invitation to tender for Bord Biaโs Brand Builder Research
Bord Bia (Irish Food Board)
Bord Bia requests tenders from suitably experienced and qualified service providers to provide Bord Biaโs Brand Builder services. Bord Biaโs Client Insight Services support clients to make insight-led, data-driven decisions enabling their continued success and growth. Our service offer includes the area of the Brand Health Check Service around which Bord Bia has developed a service historically provided annually to help brands understand the typical components that contribute to Brand Health Brand Awareness, Brand Consideration, Brand Experience, Brand Equity, Brand Commitment and Future Brand Potential. We are seeking to appoint a partner (one only) in the delivery of this transformed service to Bord Bia and its clients. The tenderers should be able to prove experience providing similar types of services on a large scale.
DeadlineThe time limit for receipt of tenders was 2025-09-10. The procurement was published on 2025-08-05.
Who? What?- โข Advertising and marketing services โบ Marketing services
- โข Business and management consultancy services โบ Marketing management consultancy services
- โข Aฯฯฮนฮบฮฎ โบ ฮฯฯฮตฮนฮฟฯ ฮคฮฟฮผฮญฮฑฯ ฮฮธฮทฮฝฯฮฝ
- โข Eastern and Midland โบ Dublin
Procurement history
| Date | Document |
|---|---|
| 2025-08-05 | Contract notice |
Contract notice (2025-08-05)
Object
Scope of the procurement
Title: Invitation to tender for Bord Biaโs Brand Builder Research
Short description:
Type of contract: Services
Products/services: Marketing services ๐ฆ
Estimated value excluding VAT: 720 000 EUR ๐ฐ
Description
Internal identifier:
Estimated value excluding VAT: 720 000 EUR ๐ฐ
Description of the procurement:
Type of contract: Services
Products/services: Marketing services ๐ฆ
Additional products/services: Country: Ireland ๐ฎ๐ช
Place of performance: Dublin ๐๏ธ
Duration: 36 months
Title
Lot Identification Number:
Scope of the procurement
Additional products/services:
Procedure
Type of procedure
Open procedure โ
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2025-09-10 12:00:00 ๐
Conditions for opening of tenders: 2025-09-10 12:30:00 ๐
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=6251124
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 9 months
Tendering terms
Tenderers may submit more than one tender
Opening date: 2025-09-10 12:30:00 ๐
Place: https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=6251124
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Electronic invoicing: Required
Electronic ordering will be used โ
Electronic payment will be used โ
Deadline for requesting additional information: 2025-08-21 12:00:00 ๐
Contracting authority
Name and addresses
Name: Bord Bia (Irish Food Board)
National registration number:
Postal address: 140 Pembroke Road
Postal code: D04 NV34
Postal town: Ballsbridge, Dublin 4
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: procurement@bordbia.ie ๐ง
Phone: 01 6685155 ๐
URL: https://www.bordbia.ie ๐
Address of the buyer profile: https://www.bordbia.ie ๐
Type of the contracting authority
Body governed by public law
Main activity
General public services
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=6251124 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=6251124 ๐
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number:
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number:
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Information about electronic workflows
Electronic invoicing will be accepted
Electronic ordering will be used
Electronic payment will be used
Source: OJS 2025/S 150-516787 (2025-08-05)
Object
Scope of the procurement
Title: Invitation to tender for Bord Biaโs Brand Builder Research
Short description:
Bord Bia requests tenders from suitably experienced and qualified service providers to provide Bord Biaโs Brand Builder services. Bord Biaโs Client Insight...
Show more
Products/services: Marketing services ๐ฆ
Estimated value excluding VAT: 720 000 EUR ๐ฐ
Description
Internal identifier:
0
Estimated value excluding VAT: 720 000 EUR ๐ฐ
Description of the procurement:
Bord Bia requests tenders from suitably experienced and qualified service providers to provide Bord Biaโs Brand Builder services. Bord Biaโs Client Insight...
Show more
Products/services: Marketing services ๐ฆ
Additional products/services: Country: Ireland ๐ฎ๐ช
Place of performance: Dublin ๐๏ธ
Duration: 36 months
Title
Lot Identification Number:
LOT-0001
Scope of the procurement
Additional products/services:
Procedure
Type of procedure
Open procedure โ
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2025-09-10 12:00:00 ๐
Conditions for opening of tenders: 2025-09-10 12:30:00 ๐
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=6251124
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 9 months
Tendering terms
Tenderers may submit more than one tender
Opening date: 2025-09-10 12:30:00 ๐
Place: https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=6251124
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Electronic invoicing: Required
Electronic ordering will be used โ
Electronic payment will be used โ
Deadline for requesting additional information: 2025-08-21 12:00:00 ๐
Contracting authority
Name and addresses
Name: Bord Bia (Irish Food Board)
National registration number:
None
Postal address: 140 Pembroke Road
Postal code: D04 NV34
Postal town: Ballsbridge, Dublin 4
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: procurement@bordbia.ie ๐ง
Phone: 01 6685155 ๐
URL: https://www.bordbia.ie ๐
Address of the buyer profile: https://www.bordbia.ie ๐
Type of the contracting authority
Body governed by public law
Main activity
General public services
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=6251124 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=6251124 ๐
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number:
The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number:
The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Information about electronic workflows
Electronic invoicing will be accepted
Electronic ordering will be used
Electronic payment will be used
Source: OJS 2025/S 150-516787 (2025-08-05)
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