For the establishment of 2 single operator framework agreements for advertising & media services

Fáilte Ireland-National Tourism Development Authority

Fáilte Ireland is the National tourism development authority, established by the Irish Government in May 2003 to guide and promote the development of tourism as a leading indigenous component of the Irish economy. To this end, Fáilte Ireland, working in partnership with the tourism industry, provides an extensive range of support services and business solutions designed specifically to develop and sustain Ireland as a high-quality and competitive tourism destination. Our vision for Irish tourism is that of a dynamic, innovative, sustainable and highly regarded sector offering international and domestic visitors a positive and memorable experience beyond their expectations. Further information on Fáilte Ireland can be found on our website www.failteireland.ie.
Fáilte Ireland is now seeking to appoint 2 single operator framework agreements for advertising & media services:
LOT 1 - Creative agency (including digital and social networking direct marketing resources.
Fáilte Ireland would like to appoint a creative agency with digital, social networking and direct marketing capability to develop and implement its promotional campaigns. The major focus of these campaigns will be in Ireland but occasionally there will be a requirement to execute some activity internationally particularly to business audiences.
LOT 2 - Media planning and buying agency.
Fáilte Ireland would like to appoint a media planning and buying agency to develop and implement its promotional campaigns. The major focus of these campaigns will be in Ireland but occasionally there will be a requirement to execute some activity internationally particularly to business audiences.
Note: to register your interest in this notice and obtain any additional information please visit the eTenders Web Site at http://www.etenders.gov.ie/Search/Search_Switch.aspx?ID=265654.

Deadline

The time limit for receipt of tenders was 2011-08-04. The procurement was published on 2011-07-05.

Suppliers

The following suppliers are mentioned in award decisions or other procurement documents:

• Ddfh&B
• Phd Ireland

Who?

• Fáilte Ireland-National Tourism Development Authority

What?

• Advertising services › Advertising campaign services
• Advertising services › Advertising consultancy services
• Advertising services › Advertising management services
• Recreational, cultural and sporting services › Radio and television services

Where?

• Éire/Ireland

Procurement history

Date	Document
2011-07-05	Contract notice
2012-06-25	Contract award notice

Contract notice (2011-07-05)
Object
Scope of the procurement
Title: advertising and marketing services
Quantity or scope:

The duration of each framework agreement will be for 4 years. Subject to annual review and budget availability.For the avoidance of doubt, it should be stated that the period for delivery of any subsequent contracts entered into under each framework may extend beyond the date of expiry of that framework.

Notice metadata
Original language: English 🗣️
Document type: Contract notice
Nature of contract: Services
Regulation: European Union, with participation of GPA countries
Common procurement vocabulary (CPV)
Code: Advertising and marketing services 📦

Procedure
Procedure type: Restricted procedure
Type of bid: Submission for one or more lots
Award criteria
The most economic tender

Contracting authority
Identity
Country: Ireland 🇮🇪
Awarding authority type: Body governed by public law
Postal address: 88-95 Amiens Street
Postal town: Dublin 1
Contact
Internet address: http://www.failteireland.ie 🌏
E-mail: procurement@failteireland.ie 📧
Phone: +353 18847888 📞
Fax: +353 18556821 📠

Reference
Dates
Date dispatched: 2011-07-05 📅
Submission deadline: 2011-08-04 📅
Publication date: 2011-07-08 📅
Identifiers
Notice number: 2011/S 129-214629
Refers to notice: 2011/S 113-187013
OJ-S issue: 129
Additional information

1) Interested parties must register their interest on the eTenders web site (www.etenders.gov.ie) in order to be included on the mailing list for clarifications. All information relating to attachments, including clarifications and changes, will be published on the Irish Government Procurement Opportunities Portal (www.etenders.gov.ie) only. Registration is free of charge. The contracting authority will not accept responsibility for information relayed (or not relayed) via third parties 2) This is the sole call for competition for this service. 3) The contracting authority will not be responsible for any costs, charges or expenses incurred by candidates, participants or tenderers. 4) Establishment of the framework will be subject to the approval of the competent authorities. 5) If for any reason it is not possible to conclude the framework agreement with the designated successful tenderer emerging from this competitive process; or if having concluded the framework agreement the contracting authority considers that the successful tenderer has not met, or cannot meet its obligations; the contracting authority reserves the right to admit the next highest scoring tenderer to the framework on the basis of the same terms at any time during the tender validity period. This shall be without prejudice to the right of the contracting authority to cancel this competitive process and/or initiate a new contract award procedure at its sole discretion. 6) At its absolute discretion, the contracting authority may elect to terminate this procurement process, the framework agreement or any contract awarded under the framework agreement at any time. 7) Without prejudice to the principle of equal treatment, the contracting authority is not obliged to engage in a clarification process in respect of questionnaires with missing or incomplete information. Therefore, candidates are advised to ensure that they return fully completed questionnaires in order to avoid the risk of elimination from the competition at the application stage. The Purchasing Authority is acting on behalf of the following organisations: Dublin Tourism, Tourism Ireland. (ET Ref:265654).

Additional information

1) Interested parties must register their interest on the eTenders web site (www.etenders.gov.ie) in order to be included on the mailing list for clarifications. All information relating to attachments, including clarifications and changes, will be published on the Irish Government Procurement Opportunities Portal (www.etenders.gov.ie) only. Registration is free of charge. The contracting authority will not accept responsibility for information relayed (or not relayed) via third parties

2) This is the sole call for competition for this service.

3) The contracting authority will not be responsible for any costs, charges or expenses incurred by candidates, participants or tenderers.

4) Establishment of the framework will be subject to the approval of the competent authorities.

5) If for any reason it is not possible to conclude the framework agreement with the designated successful tenderer emerging from this competitive process; or if having concluded the framework agreement the contracting authority considers that the successful tenderer has not met, or cannot meet its obligations; the contracting authority reserves the right to admit the next highest scoring tenderer to the framework on the basis of the same terms at any time during the tender validity period. This shall be without prejudice to the right of the contracting authority to cancel this competitive process and/or initiate a new contract award procedure at its sole discretion.

6) At its absolute discretion, the contracting authority may elect to terminate this procurement process, the framework agreement or any contract awarded under the framework agreement at any time.

7) Without prejudice to the principle of equal treatment, the contracting authority is not obliged to engage in a clarification process in respect of questionnaires with missing or incomplete information. Therefore, candidates are advised to ensure that they return fully completed questionnaires in order to avoid the risk of elimination from the competition at the application stage.

The Purchasing Authority is acting on behalf of the following organisations:

Dublin Tourism, Tourism Ireland.

(ET Ref:265654).

Object
Scope of the procurement
Short description:

Fáilte Ireland is now seeking to appoint 2 single operator framework agreements for advertising & media services:

LOT 1 - Creative agency (including digital and social networking direct marketing resources.

Fáilte Ireland would like to appoint a creative agency with digital, social networking and direct marketing capability to develop and implement its promotional campaigns. The major focus of these campaigns will be in Ireland but occasionally there will be a requirement to execute some activity internationally particularly to business audiences.

LOT 2 - Media planning and buying agency.

Fáilte Ireland would like to appoint a media planning and buying agency to develop and implement its promotional campaigns. The major focus of these campaigns will be in Ireland but occasionally there will be a requirement to execute some activity internationally particularly to business audiences.

Note: to register your interest in this notice and obtain any additional information please visit the eTenders Web Site at http://www.etenders.gov.ie/Search/Search_Switch.aspx?ID=265654.

Lot number: 1
Title of the lot: Creative agency (including digital and social networking direct marketing resources
Quantity or scope: The duration of each framework agreement will be for 4 years.
Lot number: 2
Title of the lot: Media planning and buying agency
Quantity or scope: The duration of this framework is for a duration of 4 years.
Variants will be accepted ✅
Quantity or scope:

The duration of each framework agreement will be for 4 years. Subject to annual review and budget availability.

For the avoidance of doubt, it should be stated that the period for delivery of any subsequent contracts entered into under each framework may extend beyond the date of expiry of that framework.

Reference number: MT - 2011 - 01
Place of performance
Main site or place of performance: Ireland.

Legal, economic, financial and technical information
Conditions for participation
Suitability to pursue the professional activity:

As stated in pre-qualification questionnaire available for downloading from the Irish Government's Procurement website www.etenders.gov.ie.

Economic and financial standing:

As stated in pre-qualification questionnaire available for downloading from the Irish Government's Procurement website www.etenders.gov.ie.

Technical and professional ability:

As stated in pre-qualification questionnaire available for downloading from the Irish Government's Procurement website www.etenders.gov.ie.

Contract execution
Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:

Payment on receipt of invoices quoting a valid Fáilte Ireland purchase order number.

Legal form to be taken by the group of economic operators to whom the contract is to be awarded: Single Legal Entity(ies).
Names and professional qualifications of the staff ✅

Procedure
Duration of the framework agreement in years: 4
Envisaged number of candidates: 5
Date of dispatch of invitations: 2011-08-15 📅
Languages
Language: English 🗣️

Contracting authority
Identity
Awarding authority name: Fáilte Ireland-National Tourism Development Authority
The procurement is done on behalf of other contracting authorities ✅
Contact
Contact point: Procurement Unit
Procurement Officer
Address of the buyer profile: http://www.etenders.gov.ie/search/Search_AuthProfile.aspx?ID=AA05025 🌏
Name: eTenders Public Procurement Website
URL for documents: www.etenders.gov.ie 🌏

Reference
Dates
Publication date: 2011-06-15 📅
Identifiers
Reference number attributed by the contracting authority: MT - 2011 - 01
Notice number in the OJ S: 2011/S 113-187013
Additional information

2) This is the sole call for competition for this service.

3) The contracting authority will not be responsible for any costs, charges or expenses incurred by candidates, participants or tenderers.

4) Establishment of the framework will be subject to the approval of the competent authorities.

5) If for any reason it is not possible to conclude the framework agreement with the designated successful tenderer emerging from this competitive process; or if having concluded the framework agreement the contracting authority considers that the successful tenderer has not met, or cannot meet its obligations; the contracting authority reserves the right to admit the next highest scoring tenderer to the framework on the basis of the same terms at any time during the tender validity period. This shall be without prejudice to the right of the contracting authority to cancel this competitive process and/or initiate a new contract award procedure at its sole discretion.

6) At its absolute discretion, the contracting authority may elect to terminate this procurement process, the framework agreement or any contract awarded under the framework agreement at any time.

7) Without prejudice to the principle of equal treatment, the contracting authority is not obliged to engage in a clarification process in respect of questionnaires with missing or incomplete information. Therefore, candidates are advised to ensure that they return fully completed questionnaires in order to avoid the risk of elimination from the competition at the application stage.

The Purchasing Authority is acting on behalf of the following organisations:

Dublin Tourism, Tourism Ireland.

(ET Ref:265654).

Source: OJS 2011/S 129-214629 (2011-07-05)

Contract award notice (2012-06-25)
Object
Notice metadata
Document type: Contract award notice

Procedure
Type of bid: Not applicable

Reference
Dates
Date dispatched: 2012-06-25 📅
Publication date: 2012-06-27 📅
Identifiers
Notice number: 2012/S 121-200363
Refers to notice: 2011/S 129-214629
OJ-S issue: 121
Additional information

Please note that both Lots were evaluated on the most economically advantagous criteria, as indicated under the Award Criteria of this notice, please see below for the Criteria for lot 2: Media strategy and plan - 1500. Media plan & response to brief - 1500. General planning & trading questions - 1000. Team process and management - 1000. Ability to provide integrated approach - 1000. Media quality and discounts - 2500. Remuneration - 1500. (ET Ref:453652).

Procedure
Award criteria
Criterion: 1. Lot 1: proposed team (1000)
2. Lot 1: strategic planning (2500)
3. Lot 1: creative proposals (2500)
4. Lot 1: remuneration (4000)
5. Please see additional information for the criteria for lot 2

Award of contract

1️⃣
Date of contract conclusion: 2012-01-01 📅
Name: Ddfh&B
Postal address: 3 Christchurch Square
Postal town: Dublin 8
Country: Ireland 🇮🇪
Internet address: www.ddfhb.ie 🌏

2️⃣
Name: Phd Ireland
Postal address: 3 Dundrum Business Park, Dundrum
Postal code: Dublin 14
Information about tenders
Number of tenders received: 12
6

Contracting authority
Identity
Awarding authority name: Failte Ireland and its subsidiaries, The Gathering and Tourism Ireland

Complementary information
Review body
Name: High Court
Postal address: Chief Registrar, The Four Courts
Postal town: Dublin 7
Country: Ireland 🇮🇪
Phone: +353 18886000 📞
Internet address: www.courts.ie 🌏
Information about review deadlines:

The contracting authority will not conclude this contract to which a standstill period applies in accordance with Irish Statutory Instrument SI 130 of 2010, until after the expiry of the standstill period which commences on the day following the date of notification of concerned candidates and tenderers. The duration of the standstill period will be 14 calendar days where notifications are sent electronically or by fax and 16 calendar days where these are sent by any other means. The Statutory Instrument mentioned above provides that review procedures are available in the High Court to a person who has or has had an interest in obtaining the contract and alleges that he or she has been harmed or is at risk of being harmed by an infringement of the law in relation to that contract.

Source: OJS 2012/S 121-200363 (2012-06-25)

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