Advertising services
An Post National Lottery Company
Title attributed to the contract by the contracting authority: Brand Consultancy, Advertising and Marketing Services for The National Lottery. An Post National Lottery Company (The National Lottery) is licensed to operate the National Lottery by the Minister of Finance on the Minister's behalf in accordance with the National Lottery Act 1986. The company is seeking to appoint brand, advertising and media consultants in early 2009. The contract will be for the period up to 31.12.2011 and may be extended for a further two years. Over the contract period the National Lottery will have an estimated spend of approximately 60M Euro on brand advertising and related activity. The appointed agencies will be required to provide brand consultancy, advertising, media planning and buying and related campaigns, including: — Ongoing brand consultancy on the positioning /development of the National Lottery brand and sub brands, game development and design, — Developing and producing specific advertising and marketing campaigns for a variety of activities including Lotto, Lotto Plus, Scratch Card Games, TV Game Shows, Monday Million, Millionaire Raffle, EuroMillions, Games for New Media (Internet and Mobile telephones), Beneficiary Fund Advertising and Corporate Advertising, — Media planning and buying. There are 3 lots in the tender process as follows: Lot 1 is for Brand Consultancy Services. Lot 2 is for Creative Advertising and Marketing Services. Lot 3 is for Media Planning and Buying Services.
DeadlineThe time limit for receipt of tenders was 2008-12-01. The procurement was published on 2008-11-01.
Who? What?| Date | Document |
|---|---|
| 2008-10-29 | Contract notice |
| 2008-11-27 | Additional information |
| 2009-06-19 | Contract award notice |
Object
Scope of the procurement
Title: Advertising services
Full text:
“Title attributed to the contract by the contracting authority: Brand Consultancy, Advertising and Marketing Services for The National Lottery. An Post...”
Place of performance
ie021 🏙️
Notice metadata
Document type: Contract notice
Nature of contract: Service contract
Regulation: European Communities, with participation by GPA countries
Original language: English 🗣️
Procedure
Procedure type: Restricted procedure
Award criteria
The most economic tender
Type of bid: Global or partial tender
Awarding authority type: Body governed by public law
Main activity: Recreation, culture and religion
Contracting authority
Identity
Awarding authority name: An Post National Lottery Company
Country: Ireland 🇮🇪
Contact
Internet address: http://www.lottery.ie 🌏
Reference
Dates
Publication date: 2008-11-01 📅
Date received: 2008-10-29 📅
Date dispatched: 2008-10-29 📅
Submission deadline: 2008-12-01 📅
Identifiers
Notice number (legacy): 284177-2008
OJ-S issue: 213/2008
Object
Common procurement vocabulary (CPV)
Code: Advertising and marketing services 📦
Advertising services 📦
Advertising campaign services 📦
Source: OJS 2008/S 213-284177 (2008-10-29)
Object
Notice metadata
Document type: Additional information
Contracting authority
Contact
Internet address: derek.nolan@lottery.ie 📧
Reference
Dates
Publication date: 2008-12-02 📅
Date received: 2008-11-27 📅
Date dispatched: 2008-11-27 📅
Identifiers
Notice number (legacy): 310481-2008
OJ-S issue: 234/2008
Refers to notice: 284177-2008
Source: OJS 2008/S 234-310481 (2008-11-27)
Object
Notice metadata
Document type: Contract award
Procedure
Procedure type: Contract awards
Type of bid: Not applicable
Reference
Dates
Publication date: 2009-06-20 📅
Date received: 2009-06-19 📅
Date dispatched: 2009-06-19 📅
Identifiers
Notice number (legacy): 168877-2009
OJ-S issue: 117/2009
Object
Award details
Awarded contract: NAME AND ADDRESS OF ECONOMIC OPERATOR TO WHOM THE CONTRACT HAS BEEN AWARDED: The Brand Union Dublin, Distillery Building, Fumbally Court, IRL-Dublin 8. DDFH&B, 3 Christchurch Square, IRL-Dublin 8. STARCOM MEDIAVEST Group Ireland, 16 Sir John Rogerson's Quay, IRL-Dublin 2.
Source: OJS 2009/S 117-168877 (2009-06-19)