The Provision of Strategic Media Advisory and Auditing Services
Bord Bia (Irish Food Board)
Bord Bia wishes to tender for a media auditor across key international markets who will ensure that all paid media advertising is planned, executed and optimised to deliver effectively on business/marketing objectives and KPIs and to maximise value for money in buying advertising. This will involve putting in place and maintaining a robust process for pre-campaign and post-campaign audits based on pre-agreed KPIs, in conjunction with Bord Bia centrally and locally, and provide expertise across media channels incorporating local market knowledge of the media landscape and industry media norms in each market.
DeadlineThe time limit for receipt of tenders was 2025-10-28. The procurement was published on 2025-10-01.
Who? What?- โข Advertising services โบ Advertising campaign services
- โข Advertising services โบ Advertising management services
- โข Research and development services and related consultancy services
- โข Aฯฯฮนฮบฮฎ โบ ฮฯฯฮตฮนฮฟฯ ฮคฮฟฮผฮญฮฑฯ ฮฮธฮทฮฝฯฮฝ
- โข Eastern and Midland โบ Dublin
Procurement history
| Date | Document |
|---|---|
| 2025-10-01 | Contract notice |
| 2025-10-30 | Contract notice |
Contract notice (2025-10-01)
Object
Scope of the procurement
Title: The Provision of Strategic Media Advisory and Auditing Services
Short description:
โBord Bia wishes to tender for a media auditor across key international markets who will ensure that all paid media advertising is planned, executed and...โ
Show more
Type of contract: Services
Products/services: Research and development services and related consultancy services ๐ฆ
Estimated value excluding VAT: 490 000 EUR ๐ฐ
Description
Internal identifier: 0
Estimated value excluding VAT: 490 000 EUR ๐ฐ
Description of the procurement:
โBord Bia wishes to tender for a media auditor across key international markets who will ensure that all paid media advertising is planned, executed and...โ
Show more
Type of contract: Services
Products/services: Research and development services and related consultancy services ๐ฆ
Additional products/services: Advertising and marketing services ๐ฆ
Advertising services ๐ฆ
Advertising management services ๐ฆ
Advertising campaign services ๐ฆ
Country: Ireland ๐ฎ๐ช
Place of performance: Dublin ๐๏ธ
Duration: 48 (MONTH)
The time frame below is expressed in number of months.
Title
Lot Identification Number: LOT-0001
Scope of the procurement
Additional products/services: Advertising and marketing services ๐ฆ
Advertising services ๐ฆ
Advertising management services ๐ฆ
Advertising campaign services ๐ฆ
Procedure
Type of procedure
Open procedure โ
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2025-10-28 12:00:00 ๐
Conditions for opening of tenders: 2025-10-28 12:30:00 ๐
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=6622727
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 9
Tendering terms
Tenderers may submit more than one tender
Opening date: 2025-10-28 12:30:00 ๐
Place:
โhttps://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=6622727โ
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Electronic invoicing: Required
Electronic ordering will be used โ
Electronic payment will be used โ
Deadline for requesting additional information: 2025-10-17 12:00:00 ๐
Contracting authority
Name and addresses
Name: Bord Bia (Irish Food Board)
National registration number: None
Postal address: 140 Pembroke Road
Postal code: D04 NV34
Postal town: Ballsbridge, Dublin 4
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: procurement@bordbia.ie ๐ง
Phone: 01 6685155 ๐
URL: https://www.bordbia.ie ๐
Address of the buyer profile: https://www.bordbia.ie ๐
Type of the contracting authority
Body governed by public law
Main activity
General public services
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=6622727 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=6622727 ๐
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Information about electronic workflows
Electronic invoicing will be accepted
Electronic ordering will be used
Electronic payment will be used
Source: OJS 2025/S 189-645700 (2025-10-01)
Object
Scope of the procurement
Title: The Provision of Strategic Media Advisory and Auditing Services
Short description:
โBord Bia wishes to tender for a media auditor across key international markets who will ensure that all paid media advertising is planned, executed and...โ
Type of contract: Services
Products/services: Research and development services and related consultancy services ๐ฆ
Estimated value excluding VAT: 490 000 EUR ๐ฐ
Description
Internal identifier: 0
Estimated value excluding VAT: 490 000 EUR ๐ฐ
Description of the procurement:
โBord Bia wishes to tender for a media auditor across key international markets who will ensure that all paid media advertising is planned, executed and...โ
Type of contract: Services
Products/services: Research and development services and related consultancy services ๐ฆ
Additional products/services: Advertising and marketing services ๐ฆ
Advertising services ๐ฆ
Advertising management services ๐ฆ
Advertising campaign services ๐ฆ
Country: Ireland ๐ฎ๐ช
Place of performance: Dublin ๐๏ธ
Duration: 48 (MONTH)
The time frame below is expressed in number of months.
Title
Lot Identification Number: LOT-0001
Scope of the procurement
Additional products/services: Advertising and marketing services ๐ฆ
Advertising services ๐ฆ
Advertising management services ๐ฆ
Advertising campaign services ๐ฆ
Procedure
Type of procedure
Open procedure โ
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2025-10-28 12:00:00 ๐
Conditions for opening of tenders: 2025-10-28 12:30:00 ๐
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=6622727
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 9
Tendering terms
Tenderers may submit more than one tender
Opening date: 2025-10-28 12:30:00 ๐
Place:
โhttps://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=6622727โ
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Electronic invoicing: Required
Electronic ordering will be used โ
Electronic payment will be used โ
Deadline for requesting additional information: 2025-10-17 12:00:00 ๐
Contracting authority
Name and addresses
Name: Bord Bia (Irish Food Board)
National registration number: None
Postal address: 140 Pembroke Road
Postal code: D04 NV34
Postal town: Ballsbridge, Dublin 4
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: procurement@bordbia.ie ๐ง
Phone: 01 6685155 ๐
URL: https://www.bordbia.ie ๐
Address of the buyer profile: https://www.bordbia.ie ๐
Type of the contracting authority
Body governed by public law
Main activity
General public services
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=6622727 ๐
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=6622727 ๐
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie ๐ง
Phone: +353 1 8886000 ๐
Information about electronic workflows
Electronic invoicing will be accepted
Electronic ordering will be used
Electronic payment will be used
Source: OJS 2025/S 189-645700 (2025-10-01)
Contract notice (2025-10-30)
Object
Scope of the procurement
Estimated value excluding VAT: 490 000 EUR ๐ฐ
Description
490 000 EUR ๐ฐ
Procedure
Administrative information
Time limit for receipt of tenders or requests to participate: 2025-11-07 12:00:00 ๐
Conditions for opening of tenders: 2025-11-07 12:30:00 ๐
Tendering terms
Opening date: 2025-11-07 12:30:00 ๐
Deadline for requesting additional information: 2025-10-23 12:00:00 ๐
Changes
Other additional information
โThe closing date for submissions has changed from the 4th of November 2025 to the 7th of November 2025 @ 12 noon .โ
Main reason for change: Information updated
Information about modifications
Version of the previous notice to be changed: 6b73f2cb-190b-4ed8-a1c4-1253e0ad91c6-01
Source: OJS 2025/S 211-725368 (2025-10-30)
Object
Scope of the procurement
Estimated value excluding VAT: 490 000 EUR ๐ฐ
Description
490 000 EUR ๐ฐ
Procedure
Administrative information
Time limit for receipt of tenders or requests to participate: 2025-11-07 12:00:00 ๐
Conditions for opening of tenders: 2025-11-07 12:30:00 ๐
Tendering terms
Opening date: 2025-11-07 12:30:00 ๐
Deadline for requesting additional information: 2025-10-23 12:00:00 ๐
Changes
Other additional information
โThe closing date for submissions has changed from the 4th of November 2025 to the 7th of November 2025 @ 12 noon .โ
Main reason for change: Information updated
Information about modifications
Version of the previous notice to be changed: 6b73f2cb-190b-4ed8-a1c4-1253e0ad91c6-01
Source: OJS 2025/S 211-725368 (2025-10-30)
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