MA3347F -RFT to Establish a Framework Agreement for the supply of a B2B Digital Marketing Services in the University of Limerick

Education Procurement Service (EPS)

MBA Programmes – Creation and Development of Communications and Communications Strategy The UL MBA is a post-experience generalist degree in business administration and is seen as a career accelerator or a means to changing career. The current programme is a two-year part-time model, which requires attendance on campus for 3 days eight times during the year, plus a four-day winter school and a five-day international workshop in year 1. Using innovative teaching and learning mechanisms a UL MBA stimulates intellectual and interpersonal development equipping students with a broad range of decision-making skills and an enhanced ability to respond to changes emanating from the international business environment. The programme develops participant’s ability to think and act strategically, developing their creativity and leadership skills and abilities. This project will include activities such as - Design and development of a communication strategy and communications (on and offline), for the target market. Including the development, implementation and maintenance of a UL MBA micro-site - Implement an SEO strategy to enhance search engine visibility in target market areas - PPC campaign across key areas – timing in line with typical peak cycle of recruitment and enrolment of students on post experience education programmes in UL - Direct email campaign to UL MBA database - Design of course brochures – consistent with the UL/KBS/MBA brand - Display network campaign across key websites

Deadline

The time limit for receipt of tenders was 2025-07-07. The procurement was published on 2025-06-03.

Who?

• Education Procurement Service (EPS)

What?

Where?

• Aττική › Βόρειος Τομέας Αθηνών
• Eastern and Midland › Dublin

Procurement history

Date	Document
2025-06-03	Contract notice

Contract notice (2025-06-03)
Object
Scope of the procurement
Title: MA3347F -RFT to Establish a Framework Agreement for the supply of a B2B Digital Marketing Services in the University of Limerick
Short description:
“MBA Programmes – Creation and Development of Communications and Communications Strategy The UL MBA is a post-experience generalist degree in business...”
Type of contract: Services
Products/services: Marketing management consultancy services 📦
Description
Description of the procurement:
“MBA Programmes – Creation and Development of Communications and Communications Strategy The UL MBA is a post-experience generalist degree in business...”
Additional products/services: Direct marketing services 📦
Additional products/services: Marketing services 📦
Additional products/services: Advertising and marketing services 📦
Place of performance: Dublin 🏙️
Title
Lot Identification Number: LOT-0001

Procedure
Type of procedure
Open procedure ✅
Administrative information
Time limit for receipt of tenders or requests to participate: 2025-07-07 00:00:00 📅
Conditions for opening of tenders: 2025-07-07 00:30:00 📅
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=5816471
Languages in which tenders or requests to participate may be submitted: English 🗣️
Minimum time frame during which the tenderer must maintain the tender: 12
Information about a framework agreement or a dynamic purchasing system
Framework agreement with several operators ✅

Contracting authority
Name and addresses
Name: Education Procurement Service (EPS)
National registration number: IE 6609370 G
Postal address: Castletroy Limerick
Postal code: V94 DK53
Postal town: Limerick
Region: Dublin 🏙️
Country: Ireland 🇮🇪
E-mail: info@educationprocurementservice.ie 📧
Phone: 061233715 📞
URL: https://www.educationprocurementservice.ie/ 🌏
Address of the buyer profile: https://www.educationprocurementservice.ie/ 🌏
Type of the contracting authority
Body governed by public law
Main activity
Education
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=5816471 🌏
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=5816471 🌏

Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin 🏙️
Country: Ireland 🇮🇪
E-mail: highcourtcentraloffice@courts.ie 📧
Phone: +353 1 8886000 📞
Review procedure
Precise information on deadline(s) for review procedures:
“See CFT Documents”
Source: OJS 2025/S 106-361150 (2025-06-03)

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