Bord Biaโs Strategic Insight team provides inspiring leadership to industry and the organisation by leveraging powerful market, trade and consumer insights to drive strategy development and successful business growth. Central to our current strategy is the ambition to drive the reputation of Ireland as a source of sustainable, nutritious food in the international marketplace. Our previous thought leadership project indicated that Asian markets lag in the understanding of sustainability, and this knowledge gap has affected the effectiveness of Bord Biaโs communication in Asian markets. We are seeking an experienced insight agency to help us uncover how these concepts are understood in key Asian markets by consumers to enhance the relevance and effectiveness of communication with local audience.
Deadline
The time limit for receipt of tenders was 2025-08-11.
The procurement was published on 2025-07-08.
Contract notice (2025-07-08) Object Scope of the procurement
Title: Invitation to tender for Bord Biaโs Sustainability Understanding for Asian Consumers
Short description:
โBord Biaโs Strategic Insight team provides inspiring leadership to industry and the organisation by leveraging powerful market, trade and consumer insights...โ
Short description
Bord Biaโs Strategic Insight team provides inspiring leadership to industry and the organisation by leveraging powerful market, trade and consumer insights to drive strategy development and successful business growth. Central to our current strategy is the ambition to drive the reputation of Ireland as a source of sustainable, nutritious food in the international marketplace. Our previous thought leadership project indicated that Asian markets lag in the understanding of sustainability, and this knowledge gap has affected the effectiveness of Bord Biaโs communication in Asian markets. We are seeking an experienced insight agency to help us uncover how these concepts are understood in key Asian markets by consumers to enhance the relevance and effectiveness of communication with local audience.
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Type of contract: Services
Products/services: Market research services๐ฆ
Estimated value excluding VAT: 69 000 EUR ๐ฐ
Description
Description of the procurement:
โBord Biaโs Strategic Insight team provides inspiring leadership to industry and the organisation by leveraging powerful market, trade and consumer insights...โ
Description of the procurement
Bord Biaโs Strategic Insight team provides inspiring leadership to industry and the organisation by leveraging powerful market, trade and consumer insights to drive strategy development and successful business growth. Central to our current strategy is the ambition to drive the reputation of Ireland as a source of sustainable, nutritious food in the international marketplace. Our previous thought leadership project indicated that Asian markets lag in the understanding of sustainability, and this knowledge gap has affected the effectiveness of Bord Biaโs communication in Asian markets. We are seeking an experienced insight agency to help us uncover how these concepts are understood in key Asian markets by consumers to enhance the relevance and effectiveness of communication with local audience.
Procedure Type of procedure
Open procedure โ Administrative information
Time limit for receipt of tenders or requests to participate: 2025-08-11 12:00:00 ๐
Conditions for opening of tenders: 2025-08-11 12:30:00 ๐
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=6074748
Languages in which tenders or requests to participate may be submitted: English ๐ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 6
Complementary information Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie๐ง
Phone: +353 1 8886000๐ Service from which information about the review procedure may be obtained
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin๐๏ธ
Country: Ireland ๐ฎ๐ช
E-mail: highcourtcentraloffice@courts.ie๐ง
Phone: +353 1 8886000๐ Information about electronic workflows
Electronic invoicing will be accepted
Electronic ordering will be used
Electronic payment will be used
Source: OJS 2025/S 129-445022 (2025-07-08)