Invitation to tender for Bord Biaโ€™s Irish Beef Brand Health Tracking and Campaign Evaluation

Bord Bia (Irish Food Board)

The Strategic Insight team is seeking to appoint a partner agency to undertake a tracking study to evaluate the brand health of Irish beef in key European export markets. Evaluation of B2C beef campaigns in same markets is also required.

Deadline

The time limit for receipt of tenders was 2025-07-24. The procurement was published on 2025-06-23.

Who? What? Where?
  • โ€ข Aฯ„ฯ„ฮนฮบฮฎ โ€บ ฮ’ฯŒฯฮตฮนฮฟฯ‚ ฮคฮฟฮผฮญฮฑฯ‚ ฮ‘ฮธฮทฮฝฯŽฮฝ
  • โ€ข Eastern and Midland โ€บ Dublin
Procurement history
Date Document
2025-06-23 Contract notice
2025-07-18 Contract notice
Contract notice (2025-06-23)
Object
Scope of the procurement
Title: Invitation to tender for Bord Biaโ€™s Irish Beef Brand Health Tracking and Campaign Evaluation
Short description:
The Strategic Insight team is seeking to appoint a partner agency to undertake a tracking study to evaluate the brand health of Irish beef in key European export markets. Evaluation of B2C beef campaigns in same markets is also required.
Type of contract: Services
Products/services: Market research services ๐Ÿ“ฆ
Estimated value excluding VAT: 300 000 EUR ๐Ÿ’ฐ
Other restrictions on the place of performance: Anywhere in the given country
Description
Internal identifier: 0
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
Title
Lot Identification Number: LOT-0001

Procedure
Type of procedure
Open procedure โœ…
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2025-07-24 12:00:00 ๐Ÿ“…
Conditions for opening of tenders: 2025-07-24 12:30:00 ๐Ÿ“…
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=5960490
Languages in which tenders or requests to participate may be submitted: English ๐Ÿ—ฃ๏ธ
Minimum time frame during which the tenderer must maintain the tender: 9 months
Tendering terms
Tenderers may submit more than one tender
Opening date: 2025-07-24 12:30:00 ๐Ÿ“…
Place: https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=5960490
Electronic invoicing: Required
Electronic ordering will be used โœ…
Electronic payment will be used โœ…

Contracting authority
Name and addresses
Name: Bord Bia (Irish Food Board)
National registration number: None
Postal address: 140 Pembroke Road
Postal code: D04 NV34
Postal town: Ballsbridge, Dublin 4
Region: Dublin ๐Ÿ™๏ธ
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
E-mail: procurement@bordbia.ie ๐Ÿ“ง
Phone: 01 6685155 ๐Ÿ“ž
URL: https://www.bordbia.ie ๐ŸŒ
Address of the buyer profile: https://www.bordbia.ie ๐ŸŒ
Type of the contracting authority
Body governed by public law
Main activity
General public services
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=5960490 ๐ŸŒ
Participation URL: https://www.etenders.gov.ie/epps/cft/viewTenders.do?resourceId=5960490 ๐ŸŒ
Electronic submission: Required

Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Region: Dublin ๐Ÿ™๏ธ
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
E-mail: highcourtcentraloffice@courts.ie ๐Ÿ“ง
Phone: +353 1 8886000 ๐Ÿ“ž
Review procedure
Precise information on deadline(s) for review procedures: Reviewed on an annual basis
Information about electronic workflows
Electronic invoicing will be accepted
Source: OJS 2025/S 119-407011 (2025-06-23)
Contract notice (2025-07-18)
Object
Scope of the procurement
Estimated value excluding VAT: 244 000 EUR ๐Ÿ’ฐ

Changes
Other additional information
There has been a change in the value of the contract, it has been reduced from โ‚ฌ300,000 to โ‚ฌ244,000 to cover the contract and any extensions
Main reason for change: Buyer correction
Information about modifications
Version of the previous notice to be changed: 56aaba9b-c113-4efc-99f2-934b71e5c6cd-01
Source: OJS 2025/S 137-475366 (2025-07-18)