TG4 Marketing and Communications Services
TG4
TG4’s mission is to deliver entertaining and innovative media services that celebrate Irish language creativity and connects with audiences at home and worldwide. Through partnership with the Irish languageaudiovisual sector, we enable the creation of world-class content and support economic growth in Ireland. The purpose of our Marketing effort is to communicate TG4’s brand and content, to raise awareness amongst both the community of Irish speakers and the majority of the population of the country who have an affinity with the language and who recognise its distinctiveness and fundamental importance as part of their culture. The primary purposes of the Marketing Service are to: a) Strengthen TG4’s position as an Irish Media brand by raising the awareness and perception of TG4 (increase mindshare) and by driving engagement with our content (increase viewers). b) Ensure an integrated approach to communications planning across Marketing campaigns, including Creative Advertising, PR, Digital and Social Media. c) To work in collaboration with TG4’s marketing department to deliver a tone of voice appropriate to whatever platform our audience uses. d) To ensure advertising spend is maximised and effectively targeted.
DeadlineThe time limit for receipt of tenders was 2023-12-06. The procurement was published on 2023-11-06.
Who?- • TG4
| Date | Document |
|---|---|
| 2023-11-06 | Contract notice |
Object
Scope of the procurement
Title: TG4 Marketing and Communications Services
Short description:
“TG4’s mission is to deliver entertaining and innovative media services that celebrate Irish language creativity and connects with audiences at home and...”
Type of contract: Services
Products/services: Advertising and marketing services 📦
Estimated value excluding VAT: 2 700 000 EUR 💰
Information about lots
This contract is divided into lots ✅
Tenders may be submitted for maximum number of lots: 3
Tenders may be submitted for all lots ✅
1️⃣
Internal identifier: 1
Title: Marketing and Creative Services - TG4
Estimated value excluding VAT: 2 700 000 EUR 💰
Description of the procurement:
“TG4’s mission is to deliver entertaining and innovative media services that celebrate Irish language creativity and connects with audiences at home and...”
Type of contract: Services
Products/services: Advertising and marketing services 📦
Additional products/services: Marketing services 📦
“Not Applicable”
Approach to reducing environmental impacts: Other
Social objective promoted: Other
Innovation procurement: The procured works, supplies or services are novel or significantly improved compared to other works, supplies, or services already on the market.
The use of accessibility criteria for persons with disabilities in the technical specifications: Accessibility criteria for persons with disabilities are included
Title
Lot Identification Number: LOT-0001
2️⃣
Internal identifier: 2
Title: Marketing and Creative Services - Cula 4
Estimated value excluding VAT: 2 700 000 EUR 💰
Title
Lot Identification Number: LOT-0002
3️⃣
Internal identifier: 3
Title: Media Planning and Buying Services
Estimated value excluding VAT: 2 700 000 EUR 💰
Title
Lot Identification Number: LOT-0003
Scope of the procurement
Additional products/services: Marketing services 📦
Procedure
Type of procedure
Open procedure ✅
Legal basis: Directive 2014/24/EU
Administrative information
Time limit for receipt of tenders or requests to participate: 2023-12-06 17:00:00 📅
Conditions for opening of tenders: 2023-12-06 17:30:00 📅
Conditions for opening of tenders (place): https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=2659341
Languages in which tenders or requests to participate may be submitted: English 🗣️
Tendering terms
Tenderers may submit more than one tender
Opening date: 2023-12-06 17:30:00 📅
Place:
“https://www.etenders.gov.ie/epps/cft/prepareViewCfTWS.do?resourceId=2659341”
Languages in which tenders or requests to participate may be submitted: English 🗣️
Electronic invoicing: Required
Legal, economic, financial and technical information
Conditions for participation
Exclusion ground: nati-ground
Description of exclusion grounds:
“Please refer to procurement documents for further information.”
Contracting authority
Name and addresses
Name: TG4
National registration number: Not Applicable
Postal town: Galway
Country: Ireland 🇮🇪
E-mail: martina.bhreathnach@tg4.ie 📧
Phone: 091505050 📞
Address of the buyer profile: https://www.tg4.ie 🌏
Type of the contracting authority
Body governed by public law
Main activity
General public services
Communication
Documents URL: https://www.etenders.gov.ie/epps/cft/listContractDocuments.do?resourceId=2659341 🌏
Participation URL: https://www.etenders.gov.ie/epps/eawarding/showTenderList.do?resourceId=2659341 🌏
Electronic submission: Required
Complementary information
Review body
Name: The High Court of Ireland
National registration number: The High Court of Ireland
Department: The High Court of Ireland
Postal address: Four Courts, Inns Quay, Dublin 7
Postal code: D07 WDX8
Postal town: Dublin
Country: Ireland 🇮🇪
E-mail: highcourtcentraloffice@courts.ie 📧
Phone: +353 1 8886000 📞
Information about electronic workflows
Electronic invoicing will be accepted
Source: OJS 2023/S 215-679167 (2023-11-06)