Strategic Media Planning and Advertising Services

Raidio Teilifis Eireann ( RTร‰ )

RTร‰ is seeking Strategic Media Planning and Advertising Service Providers to support its brand and campaign marketing activities.

Deadline
The time limit for receipt of tenders was 2017-01-30. The procurement was published on 2016-11-29.

Suppliers
The following suppliers are mentioned in award decisions or other procurement documents:
Who?

What?

Procurement history
Date Document
2016-11-29 Contract notice
2019-05-03 Contract award notice
Contract award notice (2019-05-03)
Contracting authority
Name and addresses
Name: Raidiรณ Teilifรญs ร‰ireann (RTร‰)
National registration number: 8T50578M
Postal address: Donnybrook
Postal town: Dublin
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
Contact person: Eamonn Reid
Phone: +353 12082276 ๐Ÿ“ž
E-mail: eamonn.reid@rte.ie ๐Ÿ“ง
Fax: +353 12083176 ๐Ÿ“ 
Region: ร‰ire/Ireland ๐Ÿ™๏ธ
URL: http://www.rte.ie ๐ŸŒ
Address of the buyer profile: https://irl.eu-supply.com/ctm/Company/CompanyInformation/Index/396 ๐ŸŒ

Object
Scope of the procurement
Title: Strategic Media Planning and Advertising Services 16066
Products/services: Advertising and marketing services ๐Ÿ“ฆ
Short description:
โ€œRTร‰ is seeking Strategic media planning and advertising service providers to support its brand and campaign marketing activities.โ€
Total value of the procurement (excluding VAT): EUR 5 000 000 ๐Ÿ’ฐ
Information about lots
This contract is divided into lots โœ…

1๏ธโƒฃ
Scope of the procurement
Title: Strategic Media Planning and Buying โ€” Multi Channel
Title
Lot Identification Number: 1
Description
Additional products/services: Business services: law, marketing, consulting, recruitment, printing and security ๐Ÿ“ฆ
Additional products/services: Marketing management consultancy services ๐Ÿ“ฆ
Place of performance: ร‰ire/Ireland ๐Ÿ™๏ธ
Description of the procurement: See the tender documents in eTenders.gov.ie reference 111622.
Award criteria
Quality criterion (name): Qualitative evaluation of the sample project brief 1
Quality criterion (weighting): 13
Quality criterion (name): Qualitative evaluation of the sample brief project brief 2
Quality criterion (name): Account Management, service level and team structure
Quality criterion (weighting): 20
Quality criterion (name): Strategic planning and analysis capability
Quality criterion (weighting): 15
Quality criterion (name): Value added dimensions and innovation
Quality criterion (weighting): 7
Quality criterion (name): Sustainability
Quality criterion (weighting): 2
Cost criterion (name): Cost
Cost criterion (weighting): 30
Information about options
Options โœ…
Description of options: See the tender documents in eTenders.gov.ie reference 111622.

2๏ธโƒฃ
Scope of the procurement
Title: Digital Specialist Agency
Title
Lot Identification Number: 2
Description
Description of the procurement: See the tender documents in eTenders.gov.ie reference 111622
Award criteria
Quality criterion (weighting): 26
Quality criterion (name): Account management, service levels and team structure
Description
Additional information: See the tender documents in eTenders.gov.ie reference 111622.

Procedure
Type of procedure
Open procedure
Administrative information
Previous publication concerning this procedure: 2016/S 232-422762

Award of contract

1๏ธโƒฃ
Contract Number: 1
Lot Identification Number: 1
Title: Lot 1 Strategic Media Planning and Buying โ€” Multi Channel
Date of conclusion of the contract: 2017-03-24 ๐Ÿ“…
Information about tenders
Number of tenders received: 3
Number of tenders received from SMEs: 1
Number of tenders received from tenderers from other EU Member States: 0
Number of tenders received from tenderers from non-EU Member States: 0
Number of tenders received by electronic means: 0
Name and address of the contractor
Name: Dentsu Aegis Network Ireland Ltd t/a Vizeum Ireland
Postal address: First Floor, Block 5, Harcourt Centre, Harcourt Road, D2
Postal town: Dublin
Postal code: D2
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
Region: ร‰ire/Ireland ๐Ÿ™๏ธ
The contractor is an SME
Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot: EUR 4 000 000 ๐Ÿ’ฐ

2๏ธโƒฃ
Contract Number: 2
Lot Identification Number: 2
Title: Lot 2 Digital Specialist Agency
Name and address of the contractor
Name: Wolfgang Digital
Postal address: Palmerston House, Denzille Lane, D2
The contractor is an SME โœ…
Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot: EUR 1 000 000 ๐Ÿ’ฐ

Complementary information
Review body
Name: The Court Services
Postal address: 15-24 Phoenix St., Smithfield
Postal town: Dublin
Postal code: D07X 028
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
Source: OJS 2019/S 087-209504 (2019-05-03)