Establishment of a Multi Party framework agreement for advertising & creative services

Food Safety Promotion Board

Safefood proposes to engage in a competitive process in order to establish a
multi party framework agreement for it‘s requirements relating to advertising and
creative services. These services will include the provision of above the line,
below the line and online advertising for safefood, together with the provision of
integrated communications planning and creative/design solutions strategically,
and in terms of agreed brand values. It is envisaged that three advertising
agencies will be appointed to the framework and will closely support the
development of the brand and the delivery of it‘s communication objectives.

Deadline

The time limit for receipt of tenders was 2015-07-06. The procurement was published on 2015-06-03.

Who?

• Food Safety Promotion Board

What?

• Advertising services › Advertising campaign services

Where?

• Éire/Ireland › Ireland

Procurement history

Date	Document
2015-06-03	Contract notice

Contract notice (2015-06-03)
Object
Scope of the procurement
Title: Advertising services
Quantity or scope:

Safefood proposes to engage in a competitive process in order to establish a multi party framework agreement for advertising services.30 000150 000

Total value of the procurement: 2 000 000 💰
Notice metadata
Original language: English 🗣️
Document type: Contract notice
Nature of contract: Services
Regulation: European Union, with participation of GPA countries
Common procurement vocabulary (CPV)
Code: Advertising services 📦

Procedure
Procedure type: Restricted procedure
Type of bid: Submission for all lots
Award criteria
The most economic tender

Contracting authority
Identity
Country: Ireland 🇮🇪
Awarding authority type: Other
Awarding authority name: Food Safety Promotion Board
Postal address: 7 Eastgate Avenue, Little Island
Postal town: Cork
Contact
Internet address: http://www.safefood.eu 🌏
E-mail: tenders@safefood.eu 📧

Reference
Dates
Date dispatched: 2015-06-03 📅
Submission deadline: 2015-07-06 📅
Publication date: 2015-06-06 📅
Identifiers
Notice number: 2015/S 108-196687
OJ-S issue: 108
Additional information

1. Interested parties must register their interest on the eTenders web site (www.etenders.gov.ie) in order to be included on the mailing list for clarifications. All information relating to attachments, including clarifications and changes will be published in eTenders. 2. The Contracting Authority will not be responsible for any costs, charges or expenses incurred by candidates or tenderers. 3. It will be a condition of award that candidates and all sub-contractors produce a valid Tax Clearance Certificate from the Irish Revenue Commissioners as part of their application for participation in the competition. 4. If for any reason it is not possible to admit to the framework agreement one or more of the tenderers invited following the conclusion of the competitive process, the contracting authority reserves the right to invite the next highest scoring tenderer (s) to join the framework agreement as appropriate. 5.At it‘s discretion, the contracting authority may elect to terminate this procurement process, the framework agreement or any contract awarded under the framework agreement at any time.

Object
Scope of the procurement
Short description:

Safefood proposes to engage in a competitive process in order to establish a

multi party framework agreement for it‘s requirements relating to advertising and

creative services. These services will include the provision of above the line,

below the line and online advertising for safefood, together with the provision of

integrated communications planning and creative/design solutions strategically,

and in terms of agreed brand values. It is envisaged that three advertising

agencies will be appointed to the framework and will closely support the

development of the brand and the delivery of it‘s communication objectives.

Variants will be accepted ✅
Quantity or scope:

Safefood proposes to engage in a competitive process in order to establish a multi party framework agreement for advertising services.

Estimated value excluding VAT: 30 000 💰
150 000 💰
Duration: 048 months
Place of performance
Main site or place of performance: Island of Ireland.

Legal, economic, financial and technical information
Conditions for participation
Suitability to pursue the professional activity:

Candidates will be required to confirm that none of the conditions for exclusion contained in the Declaration of bona fides apply to their particular case, otherwise they will be excluded. A copy of the declaration is included in the qualification questionnaire available to download from Etenders.

Economic and financial standing:

In order to be considered, candidates must complete the qualification questionnaire available to download from the Irish Government procurement opportunities portal www.etenders.gov.ie

Contract execution
Deposits and guarantees required: None.
Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them: To be agreed at the time of establishing the framework agreement.
Legal form to be taken by the group of economic operators to whom the contract is to be awarded:

A grouping, if successful, may be required to contract as a single entity having joint and several liability but subject to the agreement of the contracting parties. If it is proposed to sub-contract the delivery of any portion of the initial contract or any subsequent contract under the framework, it may be a condition of award of contract that both the service provider and any proposed sub-contractor enter simultaneously into a collateral warranty with the contracting authority for the relevant portion of that contract.

Names and professional qualifications of the staff ✅

Procedure
Number of operators of the framework agreement: 3
Duration of the framework agreement in years: 4
Envisaged number of candidates: 5
Objective criteria for selection:

Responses to the questionnaire will be assessed in accordance with the selection criteria, weightings and minimum rules stated. It is envisaged that the top 5 scoring candidates (subject to that number and quality of applications received) that also meet with minimum requirements will be invited to tender for the initial contract.

Date of dispatch of invitations: 2015-07-13 📅
Languages
Language: English 🗣️
Irish 🗣️

Contracting authority
Identity
National registration number: N/a
Other type of contracting authority: Other
Contact
Contact point: Fiona Gilligan
Address of the buyer profile: http://irl.eu-supply.com/ctm/Supplier/CompanyInformation/Index/415 🌏
URL for participation: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=88832&B=ETENDERS_SIMPLE 🌏
Name: Achilles Procurement Services
Postal address: 1 Harmsworth, Greenmount Office
Postal town: Harold's Cross
Postal code: 6W
Contact point: Edel Quinn
E-mail: info@achilles.ie 📧
Postal address: 1 Harmsworth, Greenmount Office Park, Harold's Cross
Postal town: Dublin
URL for documents: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=88832&B=ETENDERS_SIMPLE 🌏

Reference
Additional information

2. The Contracting Authority will not be responsible for any costs, charges or expenses incurred by candidates or tenderers.

3. It will be a condition of award that candidates and all sub-contractors produce a valid Tax Clearance Certificate from the Irish Revenue Commissioners as part of their application for participation in the competition.

4. If for any reason it is not possible to admit to the framework agreement one or more of the tenderers invited following the conclusion of the competitive process, the contracting authority reserves the right to invite the next highest scoring tenderer (s) to join the framework agreement as appropriate.

5.At it‘s discretion, the contracting authority may elect to terminate this procurement process, the framework agreement or any contract awarded under the framework agreement at any time.

Complementary information
Review body
Name: High Court, Chief Registrar,
Postal address: The Four Courts
Postal town: Dublin
Postal code: 7
Source: OJS 2015/S 108-196687 (2015-06-03)

New procurements in related categories 🆕

Business services: law, marketing, consulting, recruitment, printing and security (>20 new procurements)

Market and economic research; polling and statistics (16)

Advertising and marketing services (8)

Advertising services (3)