Establishment of a framework agreement in 2 lots โ€” Media Planning and Buying services and Marketing Services

Microfinance Ireland

Microfinance Ireland intends to establish 2 single party framework agreements for:
1. Media Planning and Buying services and
2. Marketing Services.

Deadline

The time limit for receipt of tenders was 2015-06-22. The procurement was published on 2015-05-22.

Suppliers

The following suppliers are mentioned in award decisions or other procurement documents:

Who? What? Where?
Procurement history
Date Document
2015-05-22 Contract notice
2016-04-06 Contract award notice
Contract notice (2015-05-22)
Object
Scope of the procurement
Title: Advertising and marketing services
Quantity or scope:
The 2 single party framework agreements for Media Planning and buying/Marketing Services. The duration of the agreement will be 4 years.800 000
Total value of the procurement: 800 000 ๐Ÿ’ฐ
Notice metadata
Original language: English ๐Ÿ—ฃ๏ธ
Document type: Contract notice
Nature of contract: Services
Regulation: European Union, with participation of GPA countries
Common procurement vocabulary (CPV)
Code: Advertising and marketing services ๐Ÿ“ฆ

Procedure
Procedure type: Restricted procedure
Type of bid: Submission for one or more lots
Award criteria
The most economic tender

Contracting authority
Identity
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
Awarding authority type: Body governed by public law
Awarding authority name: Microfinance Ireland
Postal address: Jefferson House, Eglinton Road, Donnybrook
Postal code: 4
Postal town: Dublin
Contact
E-mail: info@achilles.ie ๐Ÿ“ง
Phone: +353 12601007 ๐Ÿ“ž

Reference
Dates
Date dispatched: 2015-05-22 ๐Ÿ“…
Submission deadline: 2015-06-22 ๐Ÿ“…
Publication date: 2015-05-27 ๐Ÿ“…
Identifiers
Notice number: 2015/S 100-182800
OJ-S issue: 100
Additional information
1. Interested Parties must register their interest on the eTender website (www.etenders.gov.ie) in order to be included on the mailing list for clarifications. All information relating to attachments, including clarifications and changes, will be published on the Irish Government Procurement Opportunities Portal (www.etenders.gov.ie) only. Registration is free of charge. The contracting authority will not accept responsibility for information relayed (or not relayed) via third parties. 2. The contracting authority will not be responsible for any costs, charges or expenses incurred by candidates or tenderers. 3. If for any reason it is not possible to admit to the framework agreement one or more of the tenderers invited following the conclusion of this competitive process, the contracting authority reserves the right to invite the next highest scoring tenderer to join the framework agreement as appropriate. 4. At its absolute discretion, the contracting authority may elect to terminate this procurement process, the framework agreement or any contract awarded under the framework agreement at any time. 4. Without prejudice to the principle of equal treatment, the contracting authority is not obliged to engage in a clarification process in respect of questionnaires with missing or incomplete information. Therefore, candidates are advised to ensure that they return Fully Completed questionnaires in order to avoid the risk of elimination from the competition.
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Object
Scope of the procurement
Estimated value excluding VAT: 800 000 ๐Ÿ’ฐ
1 000 000 ๐Ÿ’ฐ
Short description:
Microfinance Ireland intends to establish 2 single party framework agreements for:
1. Media Planning and Buying services and
2. Marketing Services.
Lot number: 1
Title of the lot: Media Planning and Buying Services
Short description:
The Successful Agency will be required to provide professional services to Microfinance Ireland capable of theโ€ฆ
โ€ฆ following:โ€” Understanding target audiences in all target areas;โ€” Advising on best way to target potential investors;โ€” Recommending media strategies to optimise and refine the spend;โ€” Purchasing media space on behalf of Microfinance Ireland;โ€” Shaping Media strategies and co-ordinating best practice across all areas.
โ€ฆ following:
โ€” Understanding target audiences in all target areas;
โ€” Advising on best way to target potential investors;
โ€” Recommending media strategies to optimise and refine the spend;
โ€” Purchasing media space on behalf of Microfinance Ireland;
โ€” Shaping Media strategies and co-ordinating best practice across all areas.
Quantity or scope: Microfinance intends to establish 2 single party framework agreements for: 1. Media Buying and Planning Services and 2. Marketing Services.
Microfinance intends to establish 2 single party framework agreements for:
1. Media Buying and Planning Services and
2. Marketing Services.
Estimated value excluding VAT: 150 000 ๐Ÿ’ฐ
700 000 ๐Ÿ’ฐ
Lot number: 2
Title of the lot: Marketing Services
Short description:
The Service Provider will be required to support the continued growth and promotion of Microfinance Ireland through the provision of strategic marketing and operational support services.
Quantity or scope: Microfinance Ireland intends to establish 2 single party framework agreements as follows: 1. Media Buying and Planning Services and 2. Marketing Services.
Microfinance Ireland intends to establish 2 single party framework agreements as follows:
Estimated value excluding VAT: 50 000 ๐Ÿ’ฐ
300 000 ๐Ÿ’ฐ
Quantity or scope:
The 2 single party framework agreements for Media Planning and buying/Marketing Services. The duration of the agreement will be 4 years.
Number of possible renewals: 1
Time frame for subsequent contracts: 24 months
Duration: 048 months
Place of performance
Main site or place of performance: Dublin 4.

Legal, economic, financial and technical information
Conditions for participation
Suitability to pursue the professional activity:
Please see qualification questionnaire available to download from www.etenders.gov.ie using RFT ID 95494.
Economic and financial standing:
Please see qualification questionnaire available to download from www.etenders.gov.ie RFT ID 95494.
Technical and professional ability:
Please see qualification questionnaire available to download from www.etenders.gov.ie RFT ID 95494.
Contract execution
Deposits and guarantees required: None.
Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them: To be agreed at time of establishing the framework agreement.
Legal form to be taken by the group of economic operators to whom the contract is to be awarded:
A grouping, if successful, may be required to contract as a single entity having joint and several liability but subject to the agreement of the contracting parties. If it is proposed to sub contract the delivery of any portion of the initial contract or any subsequent contract under the framework, it may be a condition of award of contract that both the service provider and any proposed sub contractor enter simultaneously into a collateral warranty with the contracting authority for the relevant portion of that contract.
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Other particular conditions: No.
Names and professional qualifications of the staff โœ…

Procedure
Number of operators of the framework agreement: 3
Duration of the framework agreement in years: 4
Envisaged number of candidates: 5
Objective criteria for selection:
Following evaluation, it is anticipated that at least the top 5 applicants will be invited to tender in each lot, subject to that number qualifying.
Languages
Language: English ๐Ÿ—ฃ๏ธ

Contracting authority
Identity
National registration number: 516555
Contact
Contact point: Patrick Kilbane
Address of the buyer profile: http://irl.eu-supply.com/ctm/Supplier/CompanyInformation/Index/82538 ๐ŸŒ
URL for participation: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=88466&B=ETENDERS_SIMPLE ๐ŸŒ
Name: Achilles Procurement Services
Postal address: 1 Harmsworth, Greenmount Office Park, Harold's Cross
Postal code: 6W
Contact point: Edel Quinn
URL for documents: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=88466&B=ETENDERS_SIMPLE ๐ŸŒ

Reference
Additional information
1. Interested Parties must register their interest on the eTender website (www.etenders.gov.ie) in order to be included on the mailing list for clarifications. All information relating to attachments, including clarifications and changes, will be published on the Irish Government Procurement Opportunities Portal (www.etenders.gov.ie) only. Registration is free of charge. The contracting authority will not accept responsibility for information relayed (or not relayed) via third parties.
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2. The contracting authority will not be responsible for any costs, charges or expenses incurred by candidates or tenderers.
3. If for any reason it is not possible to admit to the framework agreement one or more of the tenderers invited following the conclusion of this competitive process, the contracting authority reserves the right to invite the next highest scoring tenderer to join the framework agreement as appropriate.
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4. At its absolute discretion, the contracting authority may elect to terminate this procurement process, the framework agreement or any contract awarded under the framework agreement at any time.
4. Without prejudice to the principle of equal treatment, the contracting authority is not obliged to engage in a clarification process in respect of questionnaires with missing or incomplete information. Therefore, candidates are advised to ensure that they return Fully Completed questionnaires in order to avoid the risk of elimination from the competition.
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Complementary information
Review body
Name: High Court, Chief Registrar
Body responsible for mediation procedures
Postal address: The Four Courts
Postal town: Dublin
Postal code: 7
Source: OJS 2015/S 100-182800 (2015-05-22)
Contract award notice (2016-04-06)
Object
Scope of the procurement
Total value of the procurement: 150 000 ๐Ÿ’ฐ
Notice metadata
Document type: Contract award notice

Procedure
Type of bid: Not applicable

Reference
Dates
Date dispatched: 2016-04-06 ๐Ÿ“…
Publication date: 2016-04-08 ๐Ÿ“…
Identifiers
Notice number: 2016/S 069-120908
Refers to notice: 2015/S 100-182800
OJ-S issue: 69
Additional information
Please note that a framework agreement has been awarded with a framework value of between 150 000 EUR and 700 000 EUR over the lifetime of the framework. Please also note that the contracting authority cancelled Lot 2 โ€” Marketing Services due to a change in internal strategy.
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Procedure
Award criteria
Criterion: 1. Methodology for delivery of the service (30)
2. Technical merit of team proposed (20)
3. Effective contract management (15)
4. Reliability and continuity of supply (5)
5. Ultimate cost (30)

Award of contract
Date of contract conclusion: 2016-01-31 ๐Ÿ“…
Name: Mediavest
Postal address: 16 Sir John Rogerson Quay
Postal town: Dublin
Postal code: 2
Country: Ireland ๐Ÿ‡ฎ๐Ÿ‡ช
Information about tenders
Number of tenders received: 3

Contracting authority
Contact
URL for documents: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=88467&B=ETENDERS_SIMPLE ๐ŸŒ
Source: OJS 2016/S 069-120908 (2016-04-06)